493: Media Buying Is Like Dating with Phoenix Ha of Ad Beacon
Phoenix Ha says media buying is like dating because there’s so much noise. So, how can you create an ad that makes the audience feel like they’ve found the one? Get ready for a media buying crash cour...
12 Jan 202444min
492: How Branding Reduces Acquisition Costs with Richard Li of July
We last chatted with Richard Li, the founder of the luggage brand July, right before the pandemic changed travel forever. In Li’s return to the podcast, we’ll hear how he survived the past three years...
5 Jan 202430min
491: Build Better Ads Using AI with Nick Schakelford of Structured Social
Listener favorite Nick Shackelford returns to the podcast to share the current state of paid ads and how to incorporate AI in building them. Shackelford is the co-founder and managing partner at Struc...
22 Dec 202344min
490: Why Trinny Woodall Still Replies to DMs
Trinny Woodall returns to the podcast for a deep dive into AI and how she’s evolving Trinny London in a changing DTC landscape. Woodall is confident, direct, ambitious, and fabulous before fabulous wa...
15 Dec 202356min
489: Creating Humanized Automations Using AI with Nat Choprasert of Future AI Lab
Nat Choprasert, founder of Brand Nat and Future AI Lab, is an AI and automation specialist for businesses on a mission to demystify AI. After starting and exiting her successful ecommerce tea business...
8 Dec 202352min
488: Crafting Virality on TikTok with Talia Datt of The Social CliQ
Talia Datt returns to the podcast to share how her agency uses AI to produce viral content on TikTok. Talia Datt is the CEO and founder of The Social CliQ, a full-service digital marketing agency with...
1 Dec 202339min
487: Why Ambassadors are Better Than Ads with Brittany Stewart of BURST Oral Care
Brittany Stewart returns to the podcast to share how she’s building one of the fastest-growing ecommerce businesses in the United States using a stalwart ambassador program. Stewart co-founded BURST O...
24 Nov 202337min
486: What AI Will NOT Replace in Business with Michael Fenech of SKUdrop
Michael Fenech is ready to give back. After decades of building ecommerce businesses and getting mentorship from top executives, he’s passing on his wisdom to people like you. Fenech is an Australian ...
17 Nov 202334min
