Writing a Call to Action that Maximizes Engagement (Episode 121)

Ever feel like some stories just stay with you? That’s Catherine’s story for me. Catherine stepped away from a successful corporate career to raise her family in rural New Zealand. Then came a c...

3 Dec 202531min

Raise your hand if you’ve ever told someone you’re a “copywriter” and 5 minutes later you realize they think you’re a copyrighter. 🙋🙋‍♂️🙋‍♀️  We want to help you avoid that situation and ALL the...

26 Nov 202530min

What a privilege it is that you and I get to exist on the planet at the same time as Joana. And when you listen to this episode of the Build Your Copywriting Business podcast, I think you’ll get why. ...

19 Nov 202526min

If you’re going to spend time on social media, my friend, make it count. As you’ve liiiiikely experienced, social media is a major time suck by design. No one is immune. One minute I’m looking at a...

12 Nov 202531min

I don’t like to play favorites, but according to the data, one of our most-watched student stories of all time was with Adele and her now-husband Jake (you can watch that original episode right here)....

5 Nov 202541min

OK, if you’re honest with me, I’ll be honest with you: How many podcasts, emails, newsletters, trainings, etc.etc.etc. are on your “to listen/watch/read” list?  Last I checked, I had 103 podcast...

29 Okt 202523min

I need to get one thing out of the way: Elyse is the self-described president of the Slow Turtle Club™. If I were to give her a title, it’d be president of the Really-Cool Canadian Copywriters Club...

22 Okt 202553min

You may have heard me say that I only verrrrrry occasionally take on freelance clients. (Supporting students in the Comprehensive Copywriting Academy is my #1 job!) So, when I tell you this one ...

15 Okt 202548min