The Ad Campaign
The Daily4 Nov 2024

The Ad Campaign

By the time it’s over, this year’s race for president will have cost at least $3.5 billion. The single biggest expense will be campaign ads.

Shane Goldmacher, a national political correspondent for The Times, discusses the story that each campaign has been using those ads to tell, 30 seconds at a time.

Guest: Shane Goldmacher, a national political correspondent for The New York Times.

Background reading:

For more information on today’s episode, visit nytimes.com/thedaily. Transcripts of each episode will be made available by the next workday.

Subscribe today at nytimes.com/podcasts or on Apple Podcasts and Spotify. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app.


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