Eitan Hersh, “Hacking the Electorate: How Campaigns Perceive Voters” (Cambridge UP, 2015)

Eitan Hersh, “Hacking the Electorate: How Campaigns Perceive Voters” (Cambridge UP, 2015)

Eitan Hersh is the author of Hacking the Electorate: How Campaigns Perceive Voters (Cambridge University Press, 2015). Hersh is an assistant professor of political science at Yale University. We’ve come to think of political campaigns as highly sophisticated data-processing machines, capable of precisely targeting voters based on the last item they bought on Amazon. Hacking the Electorate suggests something very different about how campaigns actually target voters. Hersh argues that political campaigns vary greatly in how detailed their data actually are, at the whim of whether the state collects detailed or more general information about voters. Campaigns typically use the best available public data to design targeting strategies. As a result, strategies vary across the country based on how campaigns perceive voters in different information environments. If you just haven’t had enough podcasting for the day, click over to my good friends at the Scholar Strategy Network and their new podcast, No Jargon. Listen to their first podcast featuring my new book, Tea Party Divided (Praeger, 2015) and learn about how the Tea Party is shaping the contentious politics of Congress and on the presidential campaign trail.

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Samantha Barbas, "Hate Speech: The Legal and Cultural History of an American Dilemma" (U California Press, 2026)

Samantha Barbas, "Hate Speech: The Legal and Cultural History of an American Dilemma" (U California Press, 2026)

The United States has no hate speech laws; hate speech is generally considered to be free speech under the First Amendment. In Hate Speech: The Legal and Cultural History of an American Dilemma (U Cal...

15 Sep 35min

Jennifer Hoewe, "Enjoyment Is Breaking News: How We Became Less Informed and More Divided (and How to Fix It)" (MIT Press, 2026)

Jennifer Hoewe, "Enjoyment Is Breaking News: How We Became Less Informed and More Divided (and How to Fix It)" (MIT Press, 2026)

Why we crave enjoyment from news, how our news use divides us, and what we can do to create better news and more informed citizens. TikTok. Short-form reels. Late-night TV monologues. Podcasts. The wa...

13 Sep 52min

Michael E. Neagle, "Chasing Bandits: America's Long War on Terror" (UNC Press, 2025)

Michael E. Neagle, "Chasing Bandits: America's Long War on Terror" (UNC Press, 2025)

While the war on terror has been America's largest and most publicized attempt to root out foreign enemies this century, the quest to identify and destroy real or imagined threats to national security...

11 Sep 47min

Christopher Freeburg, "Soul: A Brief History of Black Cultural Life" (Yale UP, 2026)

Christopher Freeburg, "Soul: A Brief History of Black Cultural Life" (Yale UP, 2026)

Today’s guest, Christopher Freeburg, is the author of Soul: A Brief History of Black Cultural Life (Yale University Press, 2026). This book explores the US history of black cultural life as a history ...

11 Sep 46min

William G. Howell and Terry M. Moe, "Trajectory of Power: The Rise of the Strongman Presidency" (Princeton UP, 2025)

William G. Howell and Terry M. Moe, "Trajectory of Power: The Rise of the Strongman Presidency" (Princeton UP, 2025)

Political Scientists William Howell and Terry Moe have a new book out that explores how the United States constitutional system has given way to the establishment of a kind of strongman presidency, di...

10 Sep 53min

Marita Sturken, "Terrorism in American Memory: Memorials, Museums, and Architecture in the Post-9/11 Era" (NYU Press, 2022)

Marita Sturken, "Terrorism in American Memory: Memorials, Museums, and Architecture in the Post-9/11 Era" (NYU Press, 2022)

Terrorism in American Memory argues that the terrorist attacks of 9/11 and all that followed in its wake were the primary force shaping United States politics and culture in the post-9/11 era. Marita ...

6 Sep 31min

Leah C. Stokes, "The Carbon Wave: A Story of Democracy, Parenthood, and the Race to Protect Our Planet" (MIT Press, 2026)

Leah C. Stokes, "The Carbon Wave: A Story of Democracy, Parenthood, and the Race to Protect Our Planet" (MIT Press, 2026)

They were perhaps an unlikely trio: professor Leah Stokes, the policy wonk Sonia Aggarwal in the White House, and the DC insider Adrian Deveny in the Senate, but together they crafted the boldest clim...

6 Sep 35min

Robert Shum, "Democracy or Carbon Oligarchy?: Climate and Energy Politics between Crisis and Decarbonization" (Palgrave Macmillan, 2026)

Robert Shum, "Democracy or Carbon Oligarchy?: Climate and Energy Politics between Crisis and Decarbonization" (Palgrave Macmillan, 2026)

Democracy or Carbon Oligarchy?: Climate and Energy Politics between Crisis and Decarbonization (Palgrave Macmillan, 2026) tackles a critical question. Why has the world struggled so much to coordinate...

5 Sep 24min

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