Cameo Bounced Back From A Massive PR Disaster
Problem Solvers3 Juni 2019

Cameo Bounced Back From A Massive PR Disaster

Cameo is an app that connects celebrities with fans for a very specific purpose: Fans can pay for the celebrity to film a personalized video for them—wishing them a happy birthday, for example. Growth was steady, but then potential disaster struck: A group of white supremacists tricked one of Cameo's most famous celebrities into filming a video with coded hate speech. Cameo knew it needed to fix this problem quickly, before other celebrities started to distrust the platform. Here's how Cameo sprung into action. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Find Overlooked Growth Opportunities, With Study Giant Quizlet

Find Overlooked Growth Opportunities, With Study Giant Quizlet

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What Happens When You Can't Deliver Your Kickstarter Project to Backers?

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Learn more about your ad choices. Visit megaphone.fm/adchoices

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From A Garage To Its Own Warehouse, How Boxed Grew Fast

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How do you scale when your business depends on it? Chieh Huang of Boxed knows this well; his company is like an online wholesale club (with no membership fees), and in four years, he took it from a ga...

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How This Dating App Company Spiked User Engagement

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Every company wants to increase user engagement. But for a company like Meet Group, it was a life-or-death need. It runs four free dating apps (Meet Me, Skout, Tagged, and hi5), and relies largely on ...

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The Power of Simple and How HelloFresh Increased Customer Retention

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HelloFresh made one counterintuitive change in its business, and it sparked an immediate boost in sales. The result should be a lesson to all entrepreneurs: In business, simple things matter. Simple c...

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