Edu: Startup Planning — Follow the Ten Commandments w/ Oliver Heckmann

Edu: Startup Planning — Follow the Ten Commandments w/ Oliver Heckmann

Good plans often make the difference between success and failure. Yet so many organisations are filled with time-consuming, ineffective, demoralising planning processes that have everybody muttering “waste of time” under their breath.

Fear not! We have very special guest Oliver Heckmann—Head of Engineering at Silicon Valley darling Coda and former Google VP—to help set you up for good planning! In this episode, Oliver talks through his “Ten Commandments of Good Planning”. These commandments have been honed through years of hands-on work helping organisations deliver value. Oliver is one of the very best… you don’t want to miss this one.The Ten Commandments of Good Planning

  1. Thou shalt plan both top-down and bottom-up

  2. Thou shalt not plan for the future without reflecting on the past

  3. Thou shalt not blindly copy someone else’s tool or process

  4. Thou shalt not spread planning information across different places

  5. Thou shalt not plan in a separate place than you execute

  6. Thou shalt not confuse Goals with Stretch Goals

  7. Thou shalt not waste time on success metrics when success is obvious, or rush success metrics when success is not obvious

  8. Thou shalt not etch your plans in stone

  9. Thou shalt spend no more than 10% of your time planning

  10. Thou shalt not confuse OKRs with strategy or vision

Episode Links

  • Oliver Heckmann on LinkedIn: https://www.linkedin.com/in/oliver-heckmann-a173082/

  • Email Oliver to talk planning and OKRs at your organisation: oheckmann@coda.com

  • Oliver’s template for hackathons, ideations, awards, and more: https://coda.io/@oliverheckmann

The Pact

Honour The Startup Podcast Pact! If you have listened to TSP and gotten value from it, please:

  • Follow, rate, and review us in your listening app

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Key links

  • The Startup Podcast is sponsored by UntilNow, a next-generation agency and venture studio https://www.untilnow.com.au/

  • Follow us on YouTube for full-video episodes: https://www.youtube.com/channel/UCNjm1MTdjysRRV07fSf0yGg

  • Get your question in for our next Q&A episode: https://forms.gle/NZzgNWVLiFmwvFA2A

  • The Startup Podcast website: https://tsp.show

Learn more about Chris and Yaniv

  • Work 1:1 with Chris: http://chrissaad.com/advisory/

  • Follow Chris on Linkedin: https://www.linkedin.com/in/chrissaad/

  • Follow Yaniv on Linkedin: https://www.linkedin.com/in/ybernstein/

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Edu: Fundraising Basics Part 1 - How to Find the Smart Money

Edu: Fundraising Basics Part 1 - How to Find the Smart Money

The symbiosis between founders and venture capitalists is at the core of what makes the startup business model possible. When it works well it can work very well indeed, but when it goes badly the result can be catastrophic. Get educated on how it all works, and how to dance the dance. In this episode, Chris and Yaniv discuss: Different stages, seed vs A etc. Aside: non-dilutive capital What investors look for Thinking about defensible moats Selling the big picture vs. existing traction

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Edu: Scale-up Execution Overview - Avoiding Founder Sabotage

Edu: Scale-up Execution Overview - Avoiding Founder Sabotage

Is your startup about to snatch defeat from the jaws of victory? When you've built a product that customers love, scaling up to take that product to more customers might seem simple. In fact, the scale-up phase of a startup's life is arguably the time where things can go most spectacularly wrong. Chris and Yaniv talk about all the surprising thrills and challenges of scale-up life, including: “Growth” vs. marketing vs. product Growing your organisation The changing role of founders as an org scales Common mistakes in scale-ups Examples of great execution at this stage Love The Startup Podcast? Don't forget to subscribe, rate, and review us on your favourite podcast app!

24 Mars 202251min

Edu: Early Execution Overview - Your MVP Sucks

Edu: Early Execution Overview - Your MVP Sucks

Ideas are cheap, but execution is where the magic happens. Listen as Chris and Yaniv talk about what it means to execute successfully as an early-stage startup.  We finally disagree about something too! Topics covered: What do we mean by execution? What is good execution in an early-stage startup? WTF is an MVP? How do you know you have PMF? The pivot. When to pivot. Common mistakes in early-stage startups. Examples of great execution at this stage.

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Edu: Early ideation - Your Idea Is Worthless

Edu: Early ideation - Your Idea Is Worthless

Got an idea for a startup? Congratulations, so does everybody else. In this episode, Chris and Yaniv dive deep on the idea of ideas, their role, and their limitations in the context of building a startup. Discussion topics include: Do ideas matter? What does a good idea look like? How does progress create opportunities? And vice versa! Validating your idea. Building consensus for your ideas.

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Edu: What is a Startup? - An Antidote to Small Business Syndrome

Edu: What is a Startup? - An Antidote to Small Business Syndrome

What is the difference between a Silicon Valley-style tech startup and a regular small business? In this first episode of The Startup Podcast, Chris and Yaniv talk about the many ways people misunderstand what makes startups different to other businesses, and what goes wrong when these differences are ignored.

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