đŸ˜Œ “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.

đŸ˜Œ “New car, who dis?” — Jaguar’s rebrand controversy. The Manly Nurse Surge. Bravo’s real estate app.

Jaguar finally unveiled its epicly rebranded car
 but was the publicity worth the price?

The number of male nurses in America has tripled
 and they’re coming from the manliest jobs.

Influencer Ryan Serhant just launched a real estate app
 he’s pivoted from reality TV to tech founder.

Plus, we got the data on Christmas tree prices
 and they’re dropping 2% every single day.


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 Polaroid: Invented (sort of) by a 3-year-old 📾


Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.



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Episodes drop weekly. It’s The Best Idea Yet.


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 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

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Avsnitt(1625)

🍣 “Capitalism Roll” — Sushi’s US surge. Oura’s $11B Ring. Oklo’s nuclear Trump speech. +Ben Stiller soda.

🍣 “Capitalism Roll” — Sushi’s US surge. Oura’s $11B Ring. Oklo’s nuclear Trump speech. +Ben Stiller soda.

Sushi is surging in America, specifically grocery store sushi
 because convenience is king.Oura just hit a $11B valuation selling their tech rings
 and it’s thanks to women and soldiers.Oklo stock has...

24 Sep 202522min

🧾 “Bear Squeeze” — Build-A-Bear’s 2,500% surge. H-1B’s $100K visa fee. Beli’s Yelp-etition. +SNL’s talent accelerator.

🧾 “Bear Squeeze” — Build-A-Bear’s 2,500% surge. H-1B’s $100K visa fee. Beli’s Yelp-etition. +SNL’s talent accelerator.

Trump jacked up the fee of H-1B visas to $100K
 The economic lens? It’s a tariff on people.Build-A-Bear’s stock is surging this year
 because 92% of us still have a childhood teddy bear.Beli is viral ...

23 Sep 202522min

💏 “Cuffing Szn” — Raya’s dating club. Olive Garden’s petite parm. TikTok FlipFlop. +September Stock Diss.

💏 “Cuffing Szn” — Raya’s dating club. Olive Garden’s petite parm. TikTok FlipFlop. +September Stock Diss.

The top dating app right now is a secret: Raya
 It’s got a waitlist bigger than Philadelphia.We have TikTok deal, it’s approved, but we don’t know the details?
 We’ll explain the TikTok FlipFlop.The O...

22 Sep 202522min

👟 “Air Force Kirkland” — Nike’s Costco sneaker. Amex’s $895 mirror card. Jimmy Kimmel’s cancellation. +Kevin Durant’s crypto password.

👟 “Air Force Kirkland” — Nike’s Costco sneaker. Amex’s $895 mirror card. Jimmy Kimmel’s cancellation. +Kevin Durant’s crypto password.

Amex just jacked up the fee for its Platinum card to $895
 so we used AI to optimize the points.Did Nike just collab with Costco on a shoe?... Could be a deepfake - or an intentional Nike leak.Jimmy K...

19 Sep 202522min

☎ “No you hang up!” — Landlines’ comeback. SharkNinja’s influencer army. The Fed’s D-Day. +Nike/Nobu Sushi Club.

☎ “No you hang up!” — Landlines’ comeback. SharkNinja’s influencer army. The Fed’s D-Day. +Nike/Nobu Sushi Club.

Landline phones are making a comeback, led by the brand Tin Can
 and it’s because of Millennial parents.SharkNinja sells gadgets in 35 categories
 and pays influencers $700M to promote them..The Feder...

18 Sep 202523min

đŸ‘ïž “eyePhone” — Zuck’s screen-in-lens glasses. Kodak’s renaissance moment. Quarterly Earnings psych. +Treadmill trends.

đŸ‘ïž “eyePhone” — Zuck’s screen-in-lens glasses. Kodak’s renaissance moment. Quarterly Earnings psych. +Treadmill trends.

Meta leaked that they’re launching new smart glasses today
 with a screen on the lens. Kodak is back with a camera that sold out
 thanks to Labubu dolls.Trump wants to end quarterly earnings
 So we’ll...

17 Sep 202523min

👱 “ChatGP-She” – AI’s female flip. Robinhood’s VC-for-All. Shake Shack’s Michael Kors burger. +Sony Walkman’s innovation.

👱 “ChatGP-She” – AI’s female flip. Robinhood’s VC-for-All. Shake Shack’s Michael Kors burger. +Sony Walkman’s innovation.

ChatGPT revealed the 1st study on who actually uses it
 The power user? High school girls.Shake Shack invented a French Onion Burger
 it’s the same affordable luxury strategy as Michael Kors.Robinhood...

16 Sep 202522min

👹 “Performative Male” — Pinterest’s pin dudes. Alo’s ath-luxury bag. Stagflation’s fire flood.

👹 “Performative Male” — Pinterest’s pin dudes. Alo’s ath-luxury bag. Stagflation’s fire flood.

Alo launched a $3,600 bag, while Aldi launched a free bag
 and that explains the economy.The #1 issue this week is stagflation
 The Fed has to decide to put out the fire or fix the flood.Pinterest is ...

15 Sep 202522min

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