Ep. 238 - Ryan Holiday: The Art of Making and Marketing

By popular request, Entrepreneur editor-in-chief Jason Feifer returns for a follow-up episode devoted to the fundamentals of starting and building franchises, a pillar of the Entrepreneur ecosystem.Starting from the very basics, James peppers Jason with the critical few questions necessary to understanding how franchises operate, which types of business are suited to part-time operators, and what kind of financial returns a franchisee might expect based on their business.Additional Topics Include:Jason: "What is the minimum amount of me a job requires so that I can figure out how to expand myself in other directions?" (03:28)James: "You only learn something by doing that something" (04:55)James: "80% of the learning is doing what you have to do"Jason: "It is only to your benefit that people do things outside of what you're asking them to do." (07:36)Entrepreneur's evolution from within the franchise space to brand independence (09:49)How do you build wealth from a franchise? (27:38)Franchise Disclosure Documents (34:32)Franchise fees and revenue shares (39:14)What type of profit can a franchisee expect (42:57)What franchising success stories has Jason seen (47:25)Has Jason ever considered franchising? (52:41)Editor's note: Topic times don't account for sponsor ads and may appear a few minutes later in the episode on your podcast player)------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book Skip the Line is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe  to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsStitcheriHeart RadioSpotifyFollow me on Social Media:YouTubeTwitterFacebook ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

11 Okt 20221h 19min

Recent guest Andrew Gold returns the favor this week by interviewing James on his own podcast, "On the Edge with Andrew Gold". Andrew claims his podcast's aim is to interview "fascinating minds & quirky outsiders"...we're still waiting to learn in which camp he places James!As Andrew's bio states, he's "a journalist and TV presenter who speaks 5 languages & lived in 6 countries, producing docs on bizarre and controversial subcultures. I battled an abusive exorcist, duelled with the Crazy Baby Lady and hunted UFOs. Working on a book and TV doc on paedophilia and spoke to a teen school head boy paedophile for pod episode six."After you enjoy today's interview with James, check out this curated list of episodes Andrew recommends to new listeners.Andrew Gold links:http://youtube.com/andrewgold1http://instagram.com/andrewgold_okhttp://twitter.com/andrewgold_ok------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book Skip the Line is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe  to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsStitcheriHeart RadioSpotifyFollow me on Social Media:YouTubeTwitterFacebook ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

8 Okt 20221h 4min

"The negative actually gives us information, the positive never gives us information"On the heels of his most recent book's release, author, entrepreneur, and (most recently) independent bookstore operator Ryan Holiday returns to the podcast. Discipline Is Destiny: The Power of Self-Control is the second book in Ryan's 4-book series on The Stoic Virtues, and this book "draws on the stories of historical figures we can emulate as pillars of self-discipline, including Lou Gehrig, Queen Elizabeth II, boxer Floyd Patterson, Marcus Aurelius and writer Toni Morrison"*Additional Topics Include:Book Soup owner's 3 keys to owning a bookshop. (04:27)Bookstores have been immune from the profit motive. (10:37)The social caste system in America. (13:22)"Freedom is the opportunity for self-discipline" (21:04)Jimmy Carter's moral dilemma: "Did you always do your best?" (26:57)"The negative actually gives us information, the positive never gives us information" (31:53)The Cynics vs the Stoics (41:18)The psychology of managing your goals through difficult public reactions. (58:38)Queen Elizabeth's magnanimous restraint (70:05)Editor's note: Topic times don't account for sponsor ads and may appear a few minutes later in the episode on your podcast player)------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book Skip the Line is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe  to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsStitcheriHeart RadioSpotifyFollow me on Social Media:YouTubeTwitterFacebook ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

6 Okt 20221h 18min

Political operative Phillip Stutts, founder and CEO of political marketing company Go Big Media and corporate marketing company Win Big Media, joins the show to discuss James' 2022 midterm election bets and how & why the numbers on PredictIt may vary significantly from more tailored polling models.Additional Topics Include:The 'Shy' Trump voter, the 'Hidden' Trump voter, and the 'Submerged' Trump voter (13:14)Registered voters vs 'highly motivated' registered voters (22:19)The impact of the Roe v. Wade Situation in 2022 Midterms (36:00)76.8% of Americans identify as struggling to get by with basic necessities (40:22)2024 Presidential Nomination Contenders (47:24)Has the Fed gone overboard in "talking down" the economy? (66:27)Editor's note: Topic times don't account for sponsor ads and may appear a few minutes later in the episode on your podcast player)------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book Skip the Line is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe  to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsStitcheriHeart RadioSpotifyFollow me on Social Media:YouTubeTwitterFacebook ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

4 Okt 20221h 14min

After the unexpected and untimely passing of Coolio, we have decided to re-air this early episode of the podcast.From the original release notes:"Grammy Award-winning and multi-platinum artist Coolio joins The James Altucher Show to share his story of success. With more than 30 million records sold globally, Coolio gives a side to his story that most people don't know. Teacher? Psychologist? Author? There are many surprising career paths that Coolio he had interests in pursuing.You'll hear how his love of music and his ability to understand and connect with people enabled him to create hip-hop poetry unlike anyone else. Something that most people don't realize is that one of Coolio's biggest hits, "Gangsta's Paradise," caused him some career conflicts, and here you get all the details.What is truly inspiring is his passion for life and his ability to choose himself. From a rough childhood and being bullied to creating his career from scratch, you get the exclusive details from Coolio himself.He is living proof that believing in yourself is a skill, one that everyone can master if they put their mind to it."------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book Skip the Line is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsStitcheriHeart RadioSpotifyFollow me on Social Media:YouTubeTwitterFacebook ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

1 Okt 202256min

"This is one of the best economic history books I've ever read."J. Bradford "Brad" DeLong, Berkeley economics professor, former Clinton-era Treasury official, and pioneering economics blogger* joins today's conversation on the heels of his latest book release, Slouching Towards Utopia: An Economic History of the Twentieth Century. Part history lesson, part economic theory discussion, Brad and James debate what DeLong has dubbed the "long twentieth century" from 1870 to 2010 where the "last three institutional blocks" fell into place: the industrial research lab, the modern corporation, and the modern globalized market.Additional Topics Include:How Westinghouse was able to utilize Nikola Tesla's genius (07:30)Reagan's experiment with "Trickle Down" theory (22:27)Do "the 99%" have more equal income distribution than in previous eras? (28:16)Public Colleges' funding model switch from taxpayers to attendees in the 1970s (35:28)Secular Stagnation in the Post-2010 Economy (50:40)"The people with the want don't have the money, and the people with the money don't have the want" (58:39)What the Federal Reserve should do over the next 18 months (01:05:03)Editor's note: Topic times don't account for sponsor ads and may appear a few minutes later in the episode on your podcast player)------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book Skip the Line is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe  to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsStitcheriHeart RadioSpotifyFollow me on Social Media:YouTubeTwitterFacebook ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

29 Sep 20221h 12min

"Loneliness will be the next cancer."  - Scott GallowayBestselling author and NYU business school professor Scott Galloway returns for a blunt and fascinating discussion about America's current crossroads. In Professor Galloway's newest book, Adrift: America in 100 Charts, he demonstrates how crises such as Jim Crow, World War II, and the Stock Market Crash of 2008, as well as the escalating power of technology, an entrenched white patriarchy, and the socio-economic effects of the pandemic, created today's perfect storm*The conversation ranges from the statistical problem with online dating to the commoditization of colleges that coerce students to "pay a Mercedes price tag for a Kia product."Additional topics include:Are we innovating ourselves into isolation? (09:01)Is China's rise an existential threat to the US? (18:42)What would Scott Galloway do to solve America's problems? (45:19)Editor's note: Topic times don't account for sponsor ads and may appear a few minutes later in the episode on your podcast player)------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book Skip the Line is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe  to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsStitcheriHeart RadioSpotifyFollow me on Social Media:YouTubeTwitterFacebook ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

27 Sep 20221h 5min

"If you're not in the top 1% or striving to be the best you can be at whatever you love doing, you're not going to feel fully alive in the short amount of time you're alive."Friend of the show and Entre Institute founder Jeff Lerner returns, and the tables are turned this time. Today, we're pleased to share Jeff's interview with James on his Unlock Your Potential podcast, which focuses on three pillars:Humans have extraordinary potentialUnlocking our potential is part of our purposeHard things are worth doing if they make us betterThe interview focuses on James' Skip the Line process hacks to become part of the top 1% in your given field, and James explains why striving for the top 1% is much healthier than trying to be #1 in the world.Other Topics Include:What is James' method for digesting the universe? (06:47)Is James a 'Process Hacker'? (11:44)Being in the Top 1% (13:25)Mastering variety vs. Mastering one thing (24:16)Being #1 vs Being #15 (30:18)James' 25-year break from competitive chess (35:54)Is James afraid of achieving a 'best in the world' status? (42:18)"You rise to the level of your incompetence" (46:27)The Origins of NotePd.com and where it's headed (58:32)Capitalism vs "Innovationism" (68:00)Editor's note: Topic times don't account for sponsor ads and may appear a few minutes later in the episode on your podcast player)------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book Skip the Line is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltucher.com/podcast.------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe  to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsStitcheriHeart RadioSpotifyFollow me on Social Media:YouTubeTwitterFacebook ------------What do YOU think of the show? Head to JamesAltucherShow.com/listeners and fill out a short survey that will help us better tailor the podcast to our audience!Are you interested in getting direct answers from James about your question on a podcast? Go to JamesAltucherShow.com/AskAltucher and send in your questions to be answered on the air!------------Visit Notepd.com to read our idea lists & sign up to create your own!My new book, Skip the Line, is out! Make sure you get a copy wherever books are sold!Join the You Should Run for President 2.0 Facebook Group, where we discuss why you should run for President.I write about all my podcasts! Check out the full post and learn what I learned at jamesaltuchershow.com------------Thank you so much for listening! If you like this episode, please rate, review, and subscribe to "The James Altucher Show" wherever you get your podcasts: Apple PodcastsiHeart RadioSpotifyFollow me on social media:YouTubeTwitterFacebookLinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

24 Sep 20221h 22min