Ep. 41 | Joanna Maiden - Creating change through embracing a vision
Moxie Uncut28 Maj 2020

Ep. 41 | Joanna Maiden - Creating change through embracing a vision

Joanna Maiden, or Jo, as her friends call her is a British entrepreneur currently living in Kenya with her husband and 3 kids. 11 years ago she founded Soko Kenya, an ethical clothing factory and Community Trust. Her passion for ethical and sustainable fashion that had taken root before it was even in the mainstream talk, propelled her to establish her factory on the pillars of transparency on the production process, fair wages for employees and an overall favourable environment for both her artisans and the surrounding community.

In the progressing years, Joanna set up a SOKO Community Trust that gave the artisans and other members of the local community a chance to improve on their skills and acquire new ones.The Trust runs projects like computer literacy classes, money management classes for the artisans, education on HIV/AIDS and family planning and making and distribution of re-usable sanitary pads. In the distribution of these pads to local schools, social education on menstruation, relationships and sex is given to both boys and girls to try and eradicate some cultural vices such as early pregnancy and the shame that comes with menstruation.

In this episode, Jenny and Joanna talk about Joanna's journey to such an incredible establishment that has ethical and sustainable fashion at the heart of its birth and growth. They further talk about the authentic projects such as making and distribution of sanitary pads and the social education offered by her foundation around the subjects of menstruation, relationships and sex for both boys and girls. Be encouraged this week that the small positive changes you are making are on the road map to creating great change!

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EP 200 | Moxie Uncut: Trusting the Foundation Laid

EP 200 | Moxie Uncut: Trusting the Foundation Laid

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EP 199 | Moxie Uncut: The Power of Pressing Reset.

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EP 198 | Moxie Uncut: A New Chapter of Raw Stories and Fearless Growth

EP 198 | Moxie Uncut: A New Chapter of Raw Stories and Fearless Growth

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Episode 197 / Chris Solt -  A Conversation on Fair Trade, Greenwashing, and conscious Consumerism

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Confession time—we meant to bring you this episode back in September, but life had other plans. So, if you hear us talking about September, just roll with it! This December, we're diving deep into soc...

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Episode 196 / Solo Episode - Embracing the Season of Giving

Episode 196 / Solo Episode - Embracing the Season of Giving

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Episode 195 / Stephanie Edwards - Evolving Dreams to Sustain Generosity

Episode 195 / Stephanie Edwards - Evolving Dreams to Sustain Generosity

It's a new month and that means a new mini series! November's topic is on a Season of Generosity In our first episode, I get to chat with one of my favorite people, Stephanie – an incredible mom, Exe...

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Episode 194 / Melina Smith - Connecting Through Creative Storytelling

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As we wrap up our Transparency in Storytelling mini series, I'm excited to have Mel join us on the podcast (for a second time) for this final conversation. Mel, the founder of Story Makers in NYC, sha...

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Episode 193 / Jennifer & Haley - Ethical Storytelling: Transforming Lives Through Connection

Episode 193 / Jennifer & Haley - Ethical Storytelling: Transforming Lives Through Connection

I had the pleasure of chatting with Jennifer Weston and Haley from Joffa, a global organization that's truly redefining what it means to support artisans. You'll hear how Joffa not only helps artisans...

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