#398 - The Science of Sales Training & What Top Teams Do Differently | 30MPC Playbook

#398 - The Science of Sales Training & What Top Teams Do Differently | 30MPC Playbook

Mark and Armand walk through the steps needed to provide effective ongoing training to your sales team. ACTIONABLE TAKEAWAYS Use a capability & cognitive load matrix to decide what to focus your training on The best person for the job to be running that training and sales enablement is the most respected rep or manager on the team Train your managers before you train your teams Establish existing weekly rhythms then drop the reinforcement into one of those existing rhythms so you're not adding new meetings RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

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This Cold Call Opener Has a 50% Success Rate | Bite-Sized Tactics

This Cold Call Opener Has a 50% Success Rate | Bite-Sized Tactics

Stop losing calls at “not interested.” In this video, you’ll learn a simple, agree-first pattern break that lowers resistance, keeps prospects talking, and earns permission to continue—without soundin...

8 Sep 20256min

#497 - Get Past ANY Gatekeeper with This Proven Cold Call Script

#497 - Get Past ANY Gatekeeper with This Proven Cold Call Script

Learn 3 proven cold call tactics to get past any gatekeeper and reach decision-makers without lying, pitching, or wasting time. These step-by-step strategies will help you control the conversation, bo...

4 Sep 202513min

#496 - 8 Powerful Lessons That Separate Good Sales Leaders from ELITE Ones

#496 - 8 Powerful Lessons That Separate Good Sales Leaders from ELITE Ones

Leadership in sales isn’t just about hitting quota — it’s about building standards, setting culture, and developing people. In this episode, the hosts share 8 hard-earned sales leadership lessons that...

2 Sep 202525min

How To Handle ANY Objection On A Cold Call: 3 Steps | Bite-Sized Tactics

How To Handle ANY Objection On A Cold Call: 3 Steps | Bite-Sized Tactics

Armand covers the 3 steps to handling any objection using the Mr. Miyagi Method. Here’s the magic framework: Agree with the objection to remove the pressure of the sale. Incentivize conversatio...

1 Sep 20257min

#495 - The #1 Negotiation Principle That Makes Your Buyer Commit FIRST

#495 - The #1 Negotiation Principle That Makes Your Buyer Commit FIRST

Too many sellers give discounts before securing commitments, leaving deals vulnerable and dragging negotiations on for weeks. In this episode of 30 Minutes to President’s Club, we show you how to exec...

28 Aug 202513min

#494 - 6 PROVEN AI Sales Automations That Feel Like MAGIC | Yoni Tserruya

#494 - 6 PROVEN AI Sales Automations That Feel Like MAGIC | Yoni Tserruya

Sales pros spend too much time on admin instead of selling. In this episode, Yoni Tserruya, CEO of Lusha, reveals six high-impact ways to automate your sales process so you can spend more time buildin...

26 Aug 202542min

Use This Cold Email Sequence to 3x Your Replies in 2025 | Bite-sized Tactics

Use This Cold Email Sequence to 3x Your Replies in 2025 | Bite-sized Tactics

70% of replies happen after email #1. Here’s a simple, repeatable multi-channel sequence (email + phone + social) that drives double-digit contact rates without spamming. Jason Bay's KISS (Keep It S...

25 Aug 202512min

#493 - Use This Sales VOICEMAIL Trick to Double Your Email Replies

#493 - Use This Sales VOICEMAIL Trick to Double Your Email Replies

Learn the simple but powerful voicemail script that directs prospects straight to your email — boosting reply rates without chasing callbacks. This counterintuitive tactic adds a guaranteed touchpoint...

21 Aug 202513min

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