SaaStr 046: Predictable Revenue’s Aaron Ross on The Importance of Sales Specialisation and How Companies Scale Into Hyper-Growth mode?

SaaStr 768: Approaching Half a Million Customers: How to Win in SMB with BILL CEO and Founder René Lacerte Join our in-depth exploration of Bill.com's remarkable evolution, from BILL CEO and Founder René Lacerte and SaaStr CEO and founder Jason Lemkin. Tune in as they share how BILL has reached half a million customers and $1.3B in revenue. Together, Jason and René discuss: How to sell to multiple stakeholders as a SaaS platform  Going long and BILL's 20+ year journey to $1B Creating a Moat How to create product stickiness The impact of artificial intelligence on BILL -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code jason50 for an extra discount on our very best pricing. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com When the right person for the job is a world away, Remote Talent brings the world to you. As the top job board for remote-first companies, we give you powerful tools to post your listings and reach the world's top candidates and remote professionals. Start building your dream team from anywhere—visit Remote.com/jobs today. --------------------------------------------------------------------------------------------  This episode is sponsored by: Anrok A question for SaaS finance leaders, do you know where your customers are? Anrok tracks where your sales are creating exposure, and automates tax calculation and filing worldwide. Built for high-growth software companies, Anrok protects your revenue and saves you time. Visit anrok.com/saastr to learn more.

23 Okt 202457min

SaaStr 767: The Future of AI in SaaS Sales with Henry Schuck, CEO of ZoomInfo and SaaStr CEO Jason Lemkin SaaStr CEO Jason Lemkin joined ZoomInfo's Season 2 of its ZI Labs Podcast as the opening guest alongside ZoomInfo CEO Henry Schuck. Along with co-host Ben Salzman, Jason and Henry discuss the transformative power of AI within SaaS and the evolving dynamics that are reshaping the landscape of software as a service. Together they explore the intricacies of scaling SaaS companies, including the importance of recruiting and developing strong management teams, implementing multi-product strategies, and navigating emotional and operational hurdles as the company grows. The discussion also emphasizes the significance of hiring passionate and top-tier talent, leveraging AI to enhance sales efficiency, and maintaining a core Ideal Customer Profile (ICP) for profitability. Real-world examples from companies like HubSpot, DocuSign, and Zendesk provide valuable lessons on leadership, innovation, and the future of sales. A must-listen episode for SaaS founders and entrepreneurs aiming to scale their business and stay ahead in a competitive market. -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code jason50 for an extra discount on our very best pricing. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com When the right person for the job is a world away, Remote Talent brings the world to you. As the top job board for remote-first companies, we give you powerful tools to post your listings and reach the world's top candidates and remote professionals. Start building your dream team from anywhere—visit Remote.com/jobs today. --------------------------------------------------------------------------------------------  This episode is sponsored by: Anrok A question for SaaS finance leaders, do you know where your customers are? Anrok tracks where your sales are creating exposure, and automates tax calculation and filing worldwide. Built for high-growth software companies, Anrok protects your revenue and saves you time. Visit anrok.com/saastr to learn more.

18 Okt 202458min

SaaStr 765: The Bar Has Gone Up. The Era of HyperFunctional SaaS is Here with SaaStr CEO and Founder Jason Lemkin In this comprehensive episode, SaaStr CEO and Founder Jason Lemkin explains why the era of hyper-functional SaaS is here, and how it's reshaping the landscape of SaaS companies. Key topics include the critical role of AI and automation in meeting rising customer expectations and the imperative for tech companies to develop multi-product strategies to sustain growth. We explore how companies like Slice, Datadog, and Monday are navigating market dynamics, balancing efficiency with innovation, and adapting to accelerated benchmarks despite claims of downturns in SaaS spending. Additionally, we delve into the evolving sales challenges, maintaining product market fit, and finding untapped opportunities amidst the surge of AI advancements. Tune in to uncover strategies and real-world examples for building a thriving platform in the modern SaaS industry. -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code jason50 for an extra discount on our very best pricing. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com When the right person for the job is a world away, Remote Talent brings the world to you. As the top job board for remote-first companies, we give you powerful tools to post your listings and reach the world's top candidates and remote professionals. Start building your dream team from anywhere—visit Remote.com/jobs today. --------------------------------------------------------------------------------------------  This episode is sponsored by: Anrok A question for SaaS finance leaders, do you know where your customers are? Anrok tracks where your sales are creating exposure, and automates tax calculation and filing worldwide. Built for high-growth software companies, Anrok protects your revenue and saves you time. Visit anrok.com/saastr to learn more.

16 Okt 202444min

SaaStr 764: State of the Cloud 2024: The Cloud AI Era with Bessemer Venture Partners, Anthropic, Jasper, Abridge and EvenUp Bessemer Venture Partners is committing $1 billion in capital to back AI-native companies and founders at the bleeding edge. Sameer Dholakia, Partner at Bessemer Venture Partners speaks with Julia Chapin, COO at Abridge, Kate Jensen, Head of Revenue at Anthropic, Rami Karabibar, CEO and founder at EvenUp, and Timothy Young, CEO at Jasper, on the impacts of AI on the State of the Cloud.  The discussion delves into the integration of AI into SaaS, marketing, healthcare, and legal industries, with a focus on the challenges and opportunities of implementing AI solutions. Key topics include building defensible business models, embracing multimodal capabilities, and strategizing change management for successful AI adoption. Gain valuable insights into the importance of trust, partnerships, and user-centric applications in leveraging AI for sustainable business growth. -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code jason50 for an extra discount on our very best pricing. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com When the right person for the job is a world away, Remote Talent brings the world to you. As the top job board for remote-first companies, we give you powerful tools to post your listings and reach the world's top candidates and remote professionals. Start building your dream team from anywhere—visit Remote.com/jobs today. --------------------------------------------------------------------------------------------  This episode is sponsored by: Anrok A question for SaaS finance leaders, do you know where your customers are? Anrok tracks where your sales are creating exposure, and automates tax calculation and filing worldwide. Built for high-growth software companies, Anrok protects your revenue and saves you time. Visit anrok.com/saastr to learn more.

11 Okt 202432min

SaaStr 763: The Secrets to Selling and Scaling in Vertical SaaS with Slice's CRO Loren Padelford Loren Padelford, CRO of Slice and previously SVP and GM of Shopify Plus, does a deep dive with the SaaStr CEO and Founder Jason Lemkin on the top learnings selling to SMBs and within Vertical SaaS. The conversation dives into Slice's approach of helping independent pizzerias by offering integrated software and services, comparing it to the approach of Domino's. Lauren offers lessons learned during his career in SaaS, with inspirational views on growth strategies, customer focus, and building trust with SMB entrepreneurs. This discussion is ideal for anyone interested in understanding the dynamics of vertical SaaS and its impact on the business ecosystem. --------------------------------------------------------------------------------------------  Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code jason50 for an extra discount on our very best pricing. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com When the right person for the job is a world away, Remote Talent brings the world to you. As the top job board for remote-first companies, we give you powerful tools to post your listings and reach the world's top candidates and remote professionals. Start building your dream team from anywhere—visit Remote.com/jobs today. --------------------------------------------------------------------------------------------  This episode is sponsored by: Anrok A question for SaaS finance leaders, do you know where your customers are? Anrok tracks where your sales are creating exposure, and automates tax calculation and filing worldwide. Built for high-growth software companies, Anrok protects your revenue and saves you time. Visit anrok.com/saastr to learn more.

9 Okt 202443min

SaaStr 762: How to Build a Product Customers Love and Drive Nearly $1B in Revenue Along the Way with Klaviyo CEO Andrew Bialecki and SaaStr CEO and Founder, Jason Lemkin Klaviyo is the most awesome SaaS company you don't know enough about yet. :) Join SaaStr CEO and Founder Jason Lemkin and Klaviyo CEO and Co-Founder, Andrew Bialecki as they discuss Klaviyo's rise as a leading marketing and customer data platform for B2C businesses. Discover the strategies behind its growth, the challenges faced in expansion, the pivotal partnership with Shopify, and insights into successfully navigating the journey from SMBs to enterprise markets. Learn about the company's IPO experience, the impact of strategic product development, and how Klaviyo became an indispensable tool for e-commerce businesses that has millions of raving customers and nearly $1B in revenue. --------------------------------------------------------------------------------------------  Join us at SaaStr Annual 2025:  Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code jason50 for an extra discount on our very best pricing. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com When the right person for the job is a world away, Remote Talent brings the world to you. As the top job board for remote-first companies, we give you powerful tools to post your listings and reach the world's top candidates and remote professionals. Start building your dream team from anywhere—visit Remote.com/jobs today. --------------------------------------------------------------------------------------------  This episode is sponsored by: Anrok A question for SaaS finance leaders, do you know where your customers are? Anrok tracks where your sales are creating exposure, and automates tax calculation and filing worldwide. Built for high-growth software companies, Anrok protects your revenue and saves you time. Visit anrok.com/saastr to learn more.

4 Okt 202449min

SaaStr 761: How to Build Pipeline and GTM Alignment with Datadog’s CMO Sara Varni Sara Varni, Datadog‘s CMO, shares how to build pipeline and create alignment across sales and marketing. The CMO role at Datadog covers the usual aspects of marketing, including product marketing, corporate communications, events, partnership marketing, and solutions marketing. While these insights seem like pipeline 101, they aren’t always implemented. Let’s look at some quick facts about Sara’s experience. She spent a decade at Salesforce before moving on to Twilio as CMO when they were at about $400M ARR with 30 sales reps. They had a healthy self-service motion, but growth was flattening. About four years later, she joined Attentive as CMO, a late-stage startup in the SMS marketing space. Now, she’s the CMO at Datadog. Each of these companies had different GTM motions.   ----------------------------------------------------------------------------------------------- Hey everybody - thanks to the 10,000 of you who came out to SaaStr Annual. We had a blast and big news -- we'll be back in MAY of 2025. That's right, the SaaStr Annual will be a bit earlier next year, May 13-15 2025. We'll still be back in the same venue, in the SF bay area at the 40+ acre sprawling san mateo county events center. Grab your tickets at saastrannual.com with code jason50 for an extra discount on our very best pricing. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com When the right person for the job is a world away, Remote Talent brings the world to you. As the top job board for remote-first companies, we give you powerful tools to post your listings and reach the world's top candidates and remote professionals. Start building your dream team from anywhere—visit Remote.com/jobs today. --------------------------------------------------------------------------------------------  This episode is sponsored by: Anrok A question for SaaS finance leaders, do you know where your customers are? Anrok tracks where your sales are creating exposure, and automates tax calculation and filing worldwide. Built for high-growth software companies, Anrok protects your revenue and saves you time. Visit anrok.com/saastr to learn more.

2 Okt 202429min

SaaStr 760: CRO Confidential: Rippling’s Top 3 Growth Tactics for Driving Revenue at Scale with Rippling CRO Matt Plank and Former CRO at Brex Sam Blond  At this year’s SaaStr Annual, Rippling’s CRO, Matt Plank, chats with Sam Blond, host of the SaaStr CRO Confidential and former CRO at Brex, about Rippling’s top 3 growth tactics, which have led to the Rippling becoming a $14B company with several hundred million of ARR. A few years ago, Matt was making cold calls from CEO Parker Conrad’s basement, and he’s helped bring Rippling to where it is today. The three growth tactics that worked for Rippling can be categorized into three different stages: Outbound Increasing closed-won revenue rates Serving customers and expanding revenue in the base -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Join us in 2025 at: SaaStr Annual: May. 13-15 in the SF Bay Area. Join 12,500 SaaS professionals, CEOs, revenue leaders and investors for the world's LARGEST SaaS community event of the year. Get your early bird tickets TODAY. --------------------------------------------------------------------------------------------  This episode is sponsored by: Pendo This episode is sponsored by our good friends at Pendo the all-in-one product experience platform. Pendo brings together product analytics. Guides discovery and replay. So you can improve your product experiences for every customer and employee try Pendo for free at Pendo.io/saastr. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com Ready to expand into new markets with confidence? Remote's comprehensive HR suite propels your growth from the ground up. From setting up new entities and managing intellectual property, to overseeing contractor compliance Remote makes scaling effortless.With their platform and partnership, your business grows not just bigger, but smarter. Transform your growth today with remote at Remote.com.

27 Sep 202440min