677: Growing a Niche Dating App with Noa Gutterman

677: Growing a Niche Dating App with Noa Gutterman

Today's guest is the Head of Growth for HER, a dating app for queer women. You will discover how finding a local person was the key to internationalizing the app, how to maximize influencer marketing campaigns for a niche app and how retro looking ads are outperforming any other ad creative.

Noa Gutterman is Head of Growth at HER Social App.

Avsnitt(1001)

How I Built Multiple $1M+ ARR Product

How I Built Multiple $1M+ ARR Product

In this episode, we are joined by Zakhar Azatian, a bootstrapped technical solo founder based in San Francisco and the creator of BeHard, a gamified accountability app built around lifestyle challenge...

7 Mars 1h 27min

How to Sell Your App or SaaS Business: Exits, Acquisitions & App Marketing Secrets

How to Sell Your App or SaaS Business: Exits, Acquisitions & App Marketing Secrets

How do you successfully sell your app, prepare for a business exit, or structure a SaaS acquisition deal? In this episode, Steve P. Young, Founder of App Masters, on Exit Podcast by Flippa, shares rea...

3 Mars 25min

App Monetization: Paywalls, Pricing & Revenue Growth Strategies

App Monetization: Paywalls, Pricing & Revenue Growth Strategies

In this solo episode, Steve P. Young, Founder of App Masters, breaks down the newest and most effective app monetization strategies working right now and some key insights he presented at AppsFlyer’s ...

28 Feb 57min

App Marketing 101: How to Grow in a Crowded App Market

App Marketing 101: How to Grow in a Crowded App Market

With AI tools making it easier than ever to launch new apps, competition is exploding. The real competitive advantage today isn’t product — it’s distribution.In this video, I break down the single mos...

24 Feb 18min

Lifecycle Experiments That Drive Revenue

Lifecycle Experiments That Drive Revenue

In this episode, we are again joined by Michael Gants, founder and CEO of Encore, a new SDK helping subscription app developers turn churned users into paying subscribers.Michael is a Stanford grad, a...

21 Feb 1h 2min

App Store Optimization: The Proven ASO Framework for 2026

App Store Optimization: The Proven ASO Framework for 2026

Want to increase your organic downloads without spending money on ads? In this video, I break down our proven app store optimization (ASO) framework for 2026. Whether you are an indie developer or man...

17 Feb 17min

How to Build Profitable Apps With AI

How to Build Profitable Apps With AI

AI has fundamentally changed app development. With vibe coding, agentic workflows, and modern AI development tools, what used to take 6 months to build can now be shipped in weeks. Costs are lower tha...

14 Feb 1h 4min

This AI Photo Editing App Makes $500K a Month

This AI Photo Editing App Makes $500K a Month

Most AI photo apps try to do everything, and end up blending in.In this video, Steve P. Young breaks down how Photo Revive AI scaled to over $500K/month by doing the opposite: niching down first, then...

10 Feb 12min

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