Positioning and Repositioning

#46 - But What Are We Really Selling? CLICK HERE to Download the Marketing Pillars Workbook! And as a refresher go back and listen to Episodes #2-6, where we talk all about the 5 Pillars Marketing. CL...

27 Jan 202021min

#45 - 8 Ways to Maximize Revenue on Valentine's Day Valentine's Day is the first big holiday of 2020 and offers a great opportunity to #1 boost Q1 sales figures, and #2 to make an impression on a bunc...

20 Jan 202029min

#44 - Insights from my First Visit to Paris!!! At the end of 2018 my wife and I sat down and said that travel was going to be a priority moving forward. We did very little of it growing up, and we wan...

13 Jan 202028min

#43 - The 10 Biggest Dining Trends of the Last Decade The best way to predict where we’re going is to take a look at where we’ve been. So I think it’s worth taking this opportunity to look back at the...

6 Jan 202037min

#42 - Building Your 2020 Marketing Calendar What’s the product? Who’s it for? And how can you reach them?  That’s what all marketing boils down to. The ways in which we reach people will constantly ch...

29 Dec 201924min

#41 - Marketing Holidays The holiday season means big business for the restaurant industry. People are going out more and celebrating… friends and families get together, there are office parties, plus...

23 Dec 20196min

#40 - All You Need is 1,000 True Fans Kevin Kelly is an author, editor, public speaker, and technologist who, whether you’re aware of it or not, has been quietly changing the world for the past 40 yea...

16 Dec 201928min

#39 - Jon Taffer's Brilliant  Advice for Building Repeat Business There’s a YouTube clip that’s famous at this point in marketing circles. Perhaps you’ve seen it. Gary Vaynerchuk, marketing superstar ...

9 Dec 201914min