Coke vs Pepsi - Cola über Alles | 3
Business Wars23 Aug 2018

Coke vs Pepsi - Cola über Alles | 3

With world war on the horizon, Coca-Cola and Pepsi face a supply crisis. How to get enough sugar to continue bottling their sweet fizzy goodness? One man has the answer -- to secure its supply line, Coke must sell itself as the all-American cola. For GIs and liberated citizens the world over, Coca-Cola will become a symbol of hope. But the company’s all-hands patriotic marketing strategy leaves Pepsi out in the cold. With Coca-Cola claiming Europe, America’s number two cola turns south of the border to survive.


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TikTok vs Instagram | Codename | 1

TikTok vs Instagram | Codename | 1

It’s July 2010, and Kevin Systrom is on holiday in Mexico when he has an idea for how to save his failing app: offer filters to make users’ photos more appealing. He gets back to San Francisco and teams up with his friend Mike Krieger. Together they launch Instagram, a platform that will revolutionize how we interact with society.Meanwhile in Beijing, China, Zhang Yiming starts a news aggregator app powered by AI. It learns which stories users like and feeds them more of it, giving people what they want before they know it. This powerful algorithm will become the foundation for TikTok, an app that will become a proxy battleground for the feud between the U.S. and China. Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App. https://wondery.app.link/businesswars.Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

30 Nov 202027min

Why Black Friday Will Look Different This Year | 8

Why Black Friday Will Look Different This Year | 8

Black Friday, the busiest shopping day of the year, will break the mold this year, as the pandemic sends retailers scrambling for new ways to bring in customers while minimizing large crowds. But the changes to American shopping habits predate the pandemic. Host David Brown talks with Business Insider retail correspondent Madeline Stone about what to expect from a COVID Christmas and which changes to our spending habits are likely to stick. Listen ad-free on Wondery+ hereSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

25 Nov 202027min

Denim Wars | Are Your Jeans Blue or Red? | 7

Denim Wars | Are Your Jeans Blue or Red? | 7

Consumers are increasingly looking to buy from brands whose values match their own, and denim is no different. These days, the jeans giants are not only facing down threats from each other, but navigating a new era of partisan consumerism. For more on how denim and other industries are appealing to consumers on both sides of the aisle, we speak with Cait Lamberton. She's a professor of marketing at Wharton who specializes in consumption behavior and marketing practice. Plus, she shares advice for entrepreneurs wondering whether to take their brands political. Listen ad-free on Wondery+ hereSupport us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

23 Nov 202022min

Denim Wars | The Unravelling | 6

Denim Wars | The Unravelling | 6

It's 1999 and Levi's is a company in trouble. It's drowning in debt, out of fashion, and hobbled by sub-par distribution.But while Levi's searches for a way to make a comeback, a new, fast-growing enemy is out to convince people to abandon jeans altogether.Listen ad-free on Wondery+ hereSupport us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

18 Nov 202026min

Denim Wars | Lord of the Flies | 5

Denim Wars | Lord of the Flies | 5

It's the '80s and Levi's is far out in front in the battle for denim dominance. But Lee owner V.F. Corporation isn't giving up. It's about to make a major move that will pile the pressure on Levi's and threaten its status as market leader.Listen ad-free on Wondery+ hereSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

16 Nov 202024min

Denim Wars | From Freak to Chic | 4

Denim Wars | From Freak to Chic | 4

It's the late '60s and Levi's is seeking to stay on trend by tuning into the flower-power movement taking over San Francisco. But keeping up with the ever-shifting tides of fashion is harder than it looks and soon Europe will be taking jeans onto an unfamiliar battleground: the catwalk.Listen ad-free on Wondery+ hereSupport us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

11 Nov 202024min

Denim Wars | Storming the Castle | 3

Denim Wars | Storming the Castle | 3

It's the 1950s and young Americans are idolizing the new wave of Hollywood rebels and horrifying their parents by wearing jeans. But as these post-war renegades take denim duds out of the workplace, the jean giants find themselves between a rock and a hard place.Do they hold fast to their traditional base of cowboys and factory workers, or embrace the teenagers who are adopting denim? Listen ad-free on Wondery+ hereSupport us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

9 Nov 202023min

Denim Wars | Old Western Blues | 2

Denim Wars | Old Western Blues | 2

It's the mid-1800s and a young wholesaler called Levi Strauss is looking to cash in on the California Gold Rush.But when a wandering tailor approaches Strauss with a revolutionary idea, his business takes an unexpected turn into the world of workwear — and it will change his family’s destiny.Listen ad-free on Wondery+ here Support us by supporting our sponsors!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

4 Nov 202023min

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