#1: Where to Learn Marketing
In Episode #1 Eric and Neil introduce the world to The Marketing School—a daily podcast built to share marketing insights with the world. Today’s main topic: where you can go to learn marketing. Show Notes: 01:36 – Do you want learn about online marketing?—Don’t go to college! 02:22 – College professors don’t have practical, up-to-date, field experience 02:31 – Go to blogs like www.moz.com, www.backlinko.com, www.singlegrain.com 02:45 – Read some articles, take what you learn, and apply it to your website 03:19 – Every single online marketer that’s good got started on their own website 03:27 – Learn before you earn 04:01 – Learn to be persistent 04:35 – Small wins add up over time 04:45 – How Neil become Eric’s mentor 05:29 – Keep your foot on the peddle and you’ll start to pass everyone around you 06:00 – Like Eric, Neil got his start by emailing a random entrepreneur he looked up to 07:29 – Be willing to trade knowledge all the time 08:03 – How Eric learns marketing now?—Nuzzel 08:35 – www.Kissmetrics.com 08:55 – Feed.ly and www.jonloomer.com 09:19 – Neil just learns by CRUSHING blogs and articles—he picks the ones with the most social shares 10:32 – Education is about actionable material 11:15 – Subscribe to this podcast on iTunes! 3 Key Points: Only read detailed articles or guides—skip the generic overview stuff. Understand that you have to learn before you earn, and then be persistent with your education. If you want to get into marketing, start experimenting on your own website. Resources Mentioned: www.moz.com – Blog recommended by Neil www.backlinko.com – Blog recommended by Neil www.singlegrain.com – Blog recommended by Neil www.kissmetrics.com – Resource Eric relies on to improve his marketing knowledge Nuzzel – Tool Eric uses to organize and catalog his Twitter feeds Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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Neil & Eric's Favorite Marketing Tools (and Why) | Ep. #42

Neil & Eric's Favorite Marketing Tools (and Why) | Ep. #42

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #42 Eric and Neil discuss their favorite marketing tools, lik...

11 Sep 201613min

Simple Strategies to Improve Your Lead Generation | Ep. #41

Simple Strategies to Improve Your Lead Generation | Ep. #41

In Episode #41 Neil and Eric talk about how to generate more leads. Neil stresses the importance of not just getting people to sign up, but getting qualified leads that are viable for your business. L...

10 Sep 201612min

7 Simple SEO Tactics for Increasing Your Web Traffic | Ep. #40

7 Simple SEO Tactics for Increasing Your Web Traffic | Ep. #40

In Episode #40 Neil and Eric discuss the 7 simple SEO tactics for increasing your web traffic. Neil shares the reason for his long blog posts and why you should link them to your most popular page. Le...

9 Sep 201612min

How to Generate Sales Through Webinars | Ep. #39

How to Generate Sales Through Webinars | Ep. #39

Welcome to The Marketing School Podcast—your 10-minute resource to learn, grown, and nurture your passion for online marketing! In Episode #39 Eric and Neil discuss why webinars are great for generati...

8 Sep 201613min

How to Promote Your Blog Post on a Tight Budget | Ep. #38

How to Promote Your Blog Post on a Tight Budget | Ep. #38

In Episode #38 Eric and Neil teach you how to promote a blog post. Whether you have a tight budget or an endless one, one of these plans will help you get people to read your content and share it. Ti...

7 Sep 201614min

How to Create an Infographic that Drives Up Traffic on Your Site | Ep. #37

How to Create an Infographic that Drives Up Traffic on Your Site | Ep. #37

In Episode #37 Eric and Neil discuss the value of a good infographic. Neil has seen more traffic and backlinks from infographics than from anything else. Learn how you can create an all-star graphic t...

6 Sep 201613min

Best Process to Create Blog Posts that Convert Customers | Ep. #36

Best Process to Create Blog Posts that Convert Customers | Ep. #36

In Episode #36 Eric and Neil talk about why you should create blog posts, and what the best process is to do it. Learn the tricks of the pros, and find out what resources are available to you to make ...

5 Sep 201614min

Are Marketing Certifications Worth It? | Ep. #35

Are Marketing Certifications Worth It? | Ep. #35

In Episode #35 Eric and Neil debate whether marketing certifications are worth it—and here’s a hint: they’re not! Certifications are much like college degrees. They may get you in the right direction,...

4 Sep 201611min

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