7 Metrics You Ought to Monitor in Google Analytics | Ep. #356

7 Metrics You Ought to Monitor in Google Analytics | Ep. #356

In Episode #356, Eric and Neil discuss the 7 metrics you ought to monitor in Google Analytics. Tune in to learn how you can use these metrics in Google Analytics to drive more traffic to your site and increase your ROI. Time Stamped Show Notes: 00:27 – Today’s topic: 7 Metrics You Ought to Monitor in Google Analytics 00:37 – First metric is the bounce rate 00:54 – You can check which pages are causing the bounce and do necessary adjustments 00:59 – Second metric is the search traffic 01:01 – You can monitor it daily and make weekly comparisons to see the trends 01:21 – Neil started adding different languages on their website 01:56 – Third metric is the conversion 02:02 – You should be looking at where your conversions are coming from and if you’re hitting your goals 02:22 – Fourth metric is the time on site 02:42 – Check your time on site alongside your bounce rate 02:53 – Fifth metric is the site speed 03:00 – Site speed is a ranking and experience factor 03:20 – Sixth metric is social referrals 03:46 – Neil won’t spend more money on Facebook ads for USA because of its strict algorithm 04:12 – Seventh metric is pages per session 04:30 – You can pull lessons from the well performing pages and duplicate them for your other pages 04:39 – That’s it for today’s episode! 3 Key Points: By paying attention to the metrics, you can track your progress and make the necessary adjustments. First study the social platform where you want to have paid ads to make sure your money doesn’t go down the drain. Set goals for your business to see if you’re on the right track. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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How, When and Why to Rebrand Your Business | Ep. #147

How, When and Why to Rebrand Your Business | Ep. #147

In Episode #147, Eric and Neil discuss the how, when and why of rebranding. The decision to restructure your brand requires a lot of upfront deliberation and Eric and Neil walk you through that very d...

25 Dec 201611min

How to Do a Website Migration | Ep. #146

How to Do a Website Migration | Ep. #146

In Episode #146, Eric and Neil teach us how to migrate a website. Whether it’s for a redesign, server improvement, new services offered, or overall better customer experience—at some point, you’ll nee...

24 Dec 20169min

How to Do an SEO Audit Using Google Search Console | Ep. #145

How to Do an SEO Audit Using Google Search Console | Ep. #145

In Episode #145, Eric and Neil teach us how we can do an SEO audit using Google Search Console. Since SEO plays such a valuable part in our content marketing, we need to tighten our SEO campaigns and ...

23 Dec 201613min

7 Creative Ways to Increase Google Ranking | Ep. #144

7 Creative Ways to Increase Google Ranking | Ep. #144

In Episode #144, Eric and Neil discuss the 7 creative ways to increase Google ranking. Making your website appear on Google’s first search page is extremely advantageous for marketers, but achieving t...

22 Dec 201611min

How to Map Out Your Marketing Funnel | Ep. #143

How to Map Out Your Marketing Funnel | Ep. #143

In Episode #143, Eric and Neil discuss how to map out your marketing funnel. Tune in to discover the importance of knowing how your funnel affects potential customers, how to troubleshoot questions th...

21 Dec 201610min

7 Tools to Help You in Marketing Design | Ep. #142

7 Tools to Help You in Marketing Design | Ep. #142

In Episode #142, Eric and Neil discuss the 7 tools that can help you in marketing design. Tune in to discover some of the best online tools that provide you quality images and designs for your marketi...

20 Dec 20169min

How to Make Changes to Your Website Without the Help of Developers | Ep. #141

How to Make Changes to Your Website Without the Help of Developers | Ep. #141

In Episode #141, Eric and Neil discuss the ways you can make changes to your website without the help of developers. Tune in to know that you do NOT have to be a technical person to know the ways arou...

19 Dec 20169min

Why You Need to Be Surveying Your Audience | Ep. #140

Why You Need to Be Surveying Your Audience | Ep. #140

In Episode #140, Eric and Neil reminds us why it’s very important to survey your audience. Listen to find out the most effective ways to survey your customers, the online tools that can assist you, an...

18 Dec 201610min

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