How You Can Use the New Facebook Analytics | Ep. #566

How You Can Use the New Facebook Analytics | Ep. #566

In episode #566, Eric and Neil talk about the new Facebook Analytics tool. Tune in to hear why and how you should be using it. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How You Can Use the New Facebook Analytics [00:50] In the recent months, Facebook has added the ability to look at funnels. [01:23] Now, you have the ability to check on funnels through a dashboard. [01:37] Amplitude is a great tool in conjunction with Facebook ads. [01:55] Neil feels that the data is still really off. [02:20] Even when you’re looking at conversions in Google Analytics, the numbers are always higher. [02:40] You have to be able to cross-reference your data (either internally or externally). [03:00] It’s free and in your best interest to look at Facebook analytics even if the numbers are a little off. [03:12] Think of touch-points, as well; think of this as a way to get more insights from your Facebook marketing efforts. [04:00] You need to track email as well as revenue. [04:13] That’s it for today! [04:15] Go to Singlegrain.com/Giveway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

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What Is Account-Based Marketing and How Can You Leverage It? | Ep. #164

What Is Account-Based Marketing and How Can You Leverage It? | Ep. #164

In Episode #164, Eric and Neil discuss what account-based marketing is and how to leverage it. Account-based marketing is a new term for an old, tried and true practice for marketers. Tune in to find ...

11 Jan 20179min

How to Build a Brand Using Live Video | Ep. #163

How to Build a Brand Using Live Video | Ep. #163

In Episode #163, Eric and Neil teach us how to build a brand using live video. In 2016, live videos became the new trend in business. From SnapChat to Facebook Live, almost every platform has their ow...

10 Jan 201712min

How to Outrank Your Competition When You Have Less Links | Ep. #162

How to Outrank Your Competition When You Have Less Links | Ep. #162

In Episode #162, Eric and Neil discuss how to outrank your competition when you have fewer links. Link building is an essential part of ranking your website; however, Neil and Eric teach us that it is...

9 Jan 201711min

7 Elements of an Effective Marketing Report | Ep. #161

7 Elements of an Effective Marketing Report | Ep. #161

In Episode #161, Eric and Neil discuss the 7 elements of an effective marketing report. The marketing report reflects the health of your business and is a great sending base to inform that next step. ...

8 Jan 201714min

7 Tips to Improve the Reach of Your Podcast | Ep. #160

7 Tips to Improve the Reach of Your Podcast | Ep. #160

In Episode #160, Eric and Neil discuss the 7 tips that will help you improve the reach of your podcast. Starting a podcast is not easy and improving its reach requires putting in some work. Tune in to...

7 Jan 201711min

What You Need to Know About Digital Marketing Before Investing in It | Ep. #159

What You Need to Know About Digital Marketing Before Investing in It | Ep. #159

In Episode #159, Eric and Neil discuss what you need to know about digital marketing before investing your time and money. Listen as they explain the benefits of zeroing in on one channel over time an...

6 Jan 201713min

How Long It Takes for SEO to Work | Ep. #158

How Long It Takes for SEO to Work | Ep. #158

In Episode #158, Eric and Neil discuss a how long it actually takes for SEO to work. Having the right expectations in mind will help you as you wait for results. Tune is as Eric and Neil discuss their...

5 Jan 201711min

Is Guest Posting Still Worth It? | Ep. #157

Is Guest Posting Still Worth It? | Ep. #157

In Episode #157, Eric and Neil discuss whether guest posting is irrelevant or still effective. Guest posting today works differently than it did before – its main ROI is not to build links, but to del...

4 Jan 201710min

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