Hot Copy2 Juli 2020

The secret to authority-boosting podcast pitches with Mai-Kee Tsang

Being a guest on a podcast is a fantastic way to increase your reach and boost your visibility and skyrocket that authority. Right? You're a really important person who knows what they're talking about when you're been on a pod.

But getting on a podcast is not quite as easy as just asking the podcast host.

Today's guest is a podcast guesting specialist and we're digging into how to get on podcasts but so much more.

Tune in to learn:

How Mai-Kee niched into podcasting pitching
How podcasts rank against other means to boost visibility and authority
How to get over your own fear of being a podcast guest
How to choose the best podcast to get on
The secret of a solid podcast pitch
Equipment needed if you don't want to be rejected as a podcast
Other essentials you need in place
How to leverage the pods we're on to get in front of our ideal clients
The power of intentional podcast guesting

Share the pod love

If you like what you're hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and/or comment over on iTunes, Spotify, or Stitcher. Thanks!

Oh and huge props Lizzie Macaulay for this review on Facebook.

As a mum of 2 youngsters (1&3), I am usually saddled with Wiggles-filled car journeys at every turn. Discovering the Hot Copy podcast has been a game-changer in more ways than I can count. Goodbye Wiggles, hello smart, witty, professional advice that has really shaped how I approach setting up my own service in regional Queensland. We have worked through nearly the entire catalogue in the last month or so, and it is my suspicion Kate and Belinda's tips are shaping two mini writers as well! ;-) Thank you both for all you do, and keep up the fantastic work!

About Mai-Kee

Mai-kee Tsang is a Podcast Guesting Mentor and Trainer who helps purpose-driven entrepreneurs to expand their reach, share their message, and grow their businesses to make a bigger impact on the world.

She does this by training her clients and their teams to build a self-sustaining podcast guesting system in their biz - so they can land brand-aligned podcast interviews without having to outsource to an external agency.

This helps to position her clients as guest experts who focus on Value-Driven Visibility™, intentional relationship building, and creating a loyal audience.

Connect with Mai-Kee

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(125)

Hot Copy Christmas Special!

Hello and welcome to this special festive episode of the Hot Copy Podcast. Belinda and I have come back together to roast some chestnuts, neck some egg nog and talk all things copy. So if you're ready...

21 Dec 202156min

End of Series 1! Series 2 coming in 2021.

Did you know we've been creating this podcast since 2015 -- never missing an episode? Well, not until 2020. 2020 has been the year of "the surge" for us both. In this special episode, we go through ho...

23 Sep 202029min

Regional Copywriting: Marketing to a Rural Audience with Sarah Walkerden

Have you ever felt cooped up in a corporate office, staring outside at the trees, wishing you could leave the hustle and bustle of city life behind? Waking up mid-morning, taking a coffee onto the ver...

27 Aug 202019min

Crinkly Copywriting: Can you still write great copy when you're 60+? with Mary Cameron

Figuring out what makes you unique is a tough but essential part of marketing your copywriting services. What if you've written for every type of business? What if you've seen it all and written the c...

13 Aug 202028min

Creating content that connects for SaaS businesses with Kat Ambrose

SaaS copy, is it a super sexy sassy form of copywriting? No! It's Software as a Service copy. Huh? Well you know big brands like Stripe, ConvertKit, Slack - well yes they need copy. And a particular t...

16 Juli 202027min

The Ultimate Guide to Magazine Pitching with Rachel Smith

Do you want to know a secret? Kate never actually wanted to be a copywriter. Her dream was to be a magazine writer. In fact, she was voted "Girl Most Likely To Write For Smash Hits" when she was at sc...

18 Juni 202040min

Why You Need a Personal Brand (and How to Create it) with Mike Kim

As copywriters, we get to hide behind our keyboards – writing the words that put our clients in the spotlight. And for many of us, it's just where we want to be. But are we doing ourselves a disservic...

4 Juni 20201h 2min