147: Stop Setting Social Media Goals That Don’t Work

147: Stop Setting Social Media Goals That Don’t Work

Your clients have no place setting targets for you like “I want more sales”, “I want to go viral” and “I want more followers”. Firstly because you’re self employed – let’s ditch that employee mentality – but secondly because there is just so much outside of your control as a freelance social media manager. What if Instagram goes down? What if the client’s website breaks? What do you do then, if your client wants to set key performance indicators (KPIs) with you, and how can you make sure they’re happy with your performance without setting these types of goals?

In today’s episode, we’re sharing how you can get on the same page with your clients and ensure they feel confident in the work you’re carrying out for their business.

In this episode, we’re chatting about:

  • Why freelancers shouldn’t create performance-based goals with clients
  • What you can do to create focal points for your work with your clients
  • How you can using testing and data to influence your future strategies
  • Using KPIs in your own business
  • What to do if a client tries to insist on setting performance-based goals with you


Check out the full show notes here!


Connect with us

If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!

We would love to continue the conversation with you, so come and chat with us on your preferred platform by searching for @thetwolauras.

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(190)

21: Scaling your social media business with digital products

21: Scaling your social media business with digital products

This is part 2 of a mini-series on scaling your social media business.In this episode, we share our experiences of scaling our business, and income, with a digital product. We talk about The Social Me...

31 Mars 202223min

20: Scaling your social media business with an agency model

20: Scaling your social media business with an agency model

We are back with a 5-part series, sharing all the ways you can scale your business as a freelance social media marketer.Throughout the series we delve into all the ways we have scaled, we share some b...

29 Mars 202222min

19: Best (and worst) social media moments of 2021

19: Best (and worst) social media moments of 2021

2021 saw so many changes on social media, and some incredible content moments, so in this episode, we're looking back over the best and worst bits of the year.We discuss Laura D putting a pair of sock...

17 Dec 202130min

18: Perception V reality... are people the same online as they are in real life?

18: Perception V reality... are people the same online as they are in real life?

Have you been surprised when you've met people in real life? In this episode, we let you into our brains to see what we think about the perception of internet connections V the reality of meeting them...

14 Dec 202115min

17: Should freelance social media managers have a Facebook group?

17: Should freelance social media managers have a Facebook group?

In this episode, we discuss whether freelance social media managers should have a Facebook group and share our thoughts around other platforms to host a community.We talk about why we had Facebook gro...

7 Dec 202118min

16: Introducing the no-faff plan

16: Introducing the no-faff plan

We are often asked how we manage our time as we run our company and manage our own freelance clients so in this episode we spill the beans on the inner workings of our business.We also introduce you t...

30 Nov 202116min

15: Quick cash ideas for social media managers

15: Quick cash ideas for social media managers

At this time of year, you might be looking for ways to top up your bank balance so in this episode we share five ways you can bring in some 'quick' cash.Read the blog here 👈 These ideas rely on you h...

23 Nov 202121min

14: Sell like Adele!

14: Sell like Adele!

We are breaking down Adele's latest launch and breaking down her sales funnel to share how she used some of the basic principles of marketing that we could all implement in our own social media market...

16 Nov 202121min

Populärt inom Business & ekonomi

framgangspodden
varvet
rss-jossan-nina
badfluence
rss-borsens-finest
rss-svart-marknad
avanzapodden
svd-tech-brief
uppgang-och-fall
lastbilspodden
rss-dagen-med-di
fill-or-kill
bathina-en-podcast
rss-dr-bjorklund
dynastin
rss-veckans-trade
tabberaset
rss-kort-lang-analyspodden-fran-di
rss-inga-dumma-fragor-om-pengar
kapitalet-en-podd-om-ekonomi