147: Stop Setting Social Media Goals That Don’t Work

147: Stop Setting Social Media Goals That Don’t Work

Your clients have no place setting targets for you like “I want more sales”, “I want to go viral” and “I want more followers”. Firstly because you’re self employed – let’s ditch that employee mentality – but secondly because there is just so much outside of your control as a freelance social media manager. What if Instagram goes down? What if the client’s website breaks? What do you do then, if your client wants to set key performance indicators (KPIs) with you, and how can you make sure they’re happy with your performance without setting these types of goals?

In today’s episode, we’re sharing how you can get on the same page with your clients and ensure they feel confident in the work you’re carrying out for their business.

In this episode, we’re chatting about:

  • Why freelancers shouldn’t create performance-based goals with clients
  • What you can do to create focal points for your work with your clients
  • How you can using testing and data to influence your future strategies
  • Using KPIs in your own business
  • What to do if a client tries to insist on setting performance-based goals with you


Check out the full show notes here!


Connect with us

If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras!

We would love to continue the conversation with you, so come and chat with us on your preferred platform by searching for @thetwolauras.

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(190)

132: A Non-Woo Way to Get Realigned and Have an Epic 2025

132: A Non-Woo Way to Get Realigned and Have an Epic 2025

Do you remember why you started your business? No? Here’s the episode for you! Your “why” should shape every decision you make in your business (including turning down that client who wants a million ...

26 Nov 202420min

131: How to Use a Real-Time Google Doc to Get More Clients

131: How to Use a Real-Time Google Doc to Get More Clients

You might have seen we’re revamping The Social Media Managers’ Toolkit – and when we started on this process we knew we wanted a way to bring you all along on the process. We explain in the episode ho...

19 Nov 202416min

130: 2024’s Social Media Icks: Our (Strong) Opinions on Shoddy Behaviour, Dodgy Trends & Crap Marketing

130: 2024’s Social Media Icks: Our (Strong) Opinions on Shoddy Behaviour, Dodgy Trends & Crap Marketing

Social media – sometimes it just feels like the land of the icks. From shady MRR to banner posts that just don’t bloody make sense, we’re honestly sick of it all and used this episode as a good excuse...

12 Nov 202443min

129: Need More Money? When to Put Your Prices Up as a Social Media Manager

129: Need More Money? When to Put Your Prices Up as a Social Media Manager

You’ve decided it’s time to put your prices up – yay! But when’s the best time to do it? You’re in luck – we think there’s a number of different times that work well for a price increase, so there’s p...

5 Nov 202417min

128: How to Find Clients Who Can Pay High Prices

128: How to Find Clients Who Can Pay High Prices

Getting on a call with a potential client and discovering they only have £50 to spend on you is bad – dropping your rates and accepting that price is so, so much worse. But how can you avoid doing thi...

29 Okt 202420min

127: Don’t Make These 8 Freelancer Money Mistakes

127: Don’t Make These 8 Freelancer Money Mistakes

We’ve seen (and made, oops!) lots of money mistakes over the years we’ve been in business. Whether you’ve realised you haven’t got enough money for that conference ticket, are feeling overworked and u...

22 Okt 202431min

126: Our Three Secrets to Passive Income Success

126: Our Three Secrets to Passive Income Success

Passive income – the idea that you can earn money doing nothing. Does it even exist? We think not. But, there is an alternative that could be exactly what you’re looking for! This idea builds off of o...

15 Okt 202422min

125: Behind the Scenes of The Social Media Managers’ Toolkit (+ A Time-Sensitive Bonus!)

125: Behind the Scenes of The Social Media Managers’ Toolkit (+ A Time-Sensitive Bonus!)

Ever wondered exactly what’s in our Social Media Managers’ Toolkit? Well, we’ve finally sat down and recorded a podcast episode going into exactly that. What started as an idea for a simple PDF to hel...

8 Okt 202427min

Populärt inom Business & ekonomi

framgangspodden
varvet
rss-jossan-nina
badfluence
rss-borsens-finest
rss-svart-marknad
avanzapodden
svd-tech-brief
uppgang-och-fall
lastbilspodden
rss-dagen-med-di
fill-or-kill
bathina-en-podcast
rss-dr-bjorklund
dynastin
rss-veckans-trade
tabberaset
rss-kort-lang-analyspodden-fran-di
rss-inga-dumma-fragor-om-pengar
kapitalet-en-podd-om-ekonomi