đŸ„± “Boring Biz” — The Boring Entrepreneurship Trend. 5HourEnergy’s Monopoly. Pokemon’s $3.8B Acquisition.
The Best One Yet17 Mars 2025

đŸ„± “Boring Biz” — The Boring Entrepreneurship Trend. 5HourEnergy’s Monopoly. Pokemon’s $3.8B Acquisition.

5 Hour Energy owns 90% of the market
 which is why this energy shot got sued.

The company behind Pokemon Go got bought by Saudi Arabia
 because tech is more valuable than content.

The hottest trend in entrepreneurship? Mature, boring industries
 we explain why boring is booming.

Plus, on St. Paddy’s Day, Wall Street tends to get lucky.


Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of
 Costco’s Kirkland 🌭. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.


—-----------------------------------------------------

Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.


GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts


FOR MORE NICK & JACK:

Newsletter: https://tboypod.com/newsletter

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Subscribe to our new (2nd) show
 The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.



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Avsnitt(1623)

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🍩 “Fo-Sho” — 16 Handles’ return. Paramount’s hostile takeover. Sephora’s football strategy. +Bieber’s iPhone diss.

Paramount is messing with Netflix’s Warner Bros Deal... It’s a Hostile Takeover.Sephora’s sales are all-time-high’ing
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9 Dec 202521min

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🎬 “Batman’s New Boss” — Netflix’s buys HBO. Dubai’s AI restaurant. Nothing’s iPhone-killer. +Giant Santa shortage

Buy tickets to “The IPO Tour” (our In-Person Offering) TODAYAustin, TX (2/25): https://tickets.austintheatre.org/13274/13275 Arlington, VA (3/11): https://www.arlingtondrafthouse.com/shows/341317 New ...

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đŸŽŸïž Our 2026 Live Tour: Tickets on sale

đŸŽŸïž Our 2026 Live Tour: Tickets on sale

Buy tickets to The IPO Tour ( our In-Person Offering) TODAYAustin, TX (2/25): https://tickets.austintheatre.org/13274/13275 Arlington, VA (3/11): https://www.arlingtondrafthouse.com/shows/341317 New Y...

6 Dec 20252min

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🧙 “Predictable” — Predictions takeover news. Chanel’s subway runway. Trump’s Golden Ticket. +Pantone’s Color of 2026

Buy tickets to “The IPO Tour” (our In-Person Offering) TODAY at 10am local timeAustin, TX (2/25): https://tickets.austintheatre.org/13274/13275 Arlington, VA (3/11): https://www.arlingtondrafthouse.co...

5 Dec 202522min

🚹 “Sam-mergency” — OpenAI’s Code Red. American Eagle’s Anti-AI. Waymo’s safety report. +Wall Street Wrapped

🚹 “Sam-mergency” — OpenAI’s Code Red. American Eagle’s Anti-AI. Waymo’s safety report. +Wall Street Wrapped

Waymo said their cabs are 90% safer than human-driven cars
 then activated “crazy NYC cab mode”.American Eagle surged 15% thanks to Sydney Sweeney
 and an Anti-AI pledge.Sam Altman called “Code Red” a...

4 Dec 202521min

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👊 “Kirkland vs. Trump” — Costco’s tariff lawsuit. EstĂ©e Lauder’s AI perfume. Dell’s $250 donations. +TBOY LIVE TOUR

The IPO Tour (our In-Person Offering): Tickets on sale this Friday!Feb 25th in Austin, TX: https://tickets.austintheatre.org/13274/13275 Mar 11th in Arlington, VA: https://www.arlingtondrafthouse.com/...

3 Dec 202522min

🧘 “Downward-facing diss” — Lulu’s CEO beef. Top Gun’s Traders. Cyber Monday’s AI agents. +Goodwill’s Glam-Up.

🧘 “Downward-facing diss” — Lulu’s CEO beef. Top Gun’s Traders. Cyber Monday’s AI agents. +Goodwill’s Glam-Up.

Lululemon’s Founder is trolling its current CEO
 Did Lulu forget how to be cool?6 of the top 15 crypto-holding zip codes?... They’re military bases.The theme of this Cyber Monday was AI
 It’s become a...

2 Dec 202522min

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⌚ “Watch University” — Rolex’s apprenticeship. Advent Calendar Marketing. Ken Burns’ loooong strategy. +3am Cyber Monday.

The Rolex CEO thinks Apple Watch actually helped Rolex sales
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