8. Tony Gaston (Part 2) – Using smart phone films to increase high value income

8. Tony Gaston (Part 2) – Using smart phone films to increase high value income

Over a five year period, high value income at EMMS International built steadily from almost nothing to £2m / year. In this episode of the Fundraising Bright Spots Podcast, we share the second half of Rob Woods’ interview with Tony Gaston who managed major donor fundraising during this period of fabulous growth. As in the previous episode, this interview gives you a sense of how Tony approaches the challenges and opportunities of high value fundraising for a small charity. Using examples, he brings to life some key lessons he has learned along the way, including how to be more confident when talking to supporters; how he often uses simple films made with a smartphone instead of sending lengthy proposals and the book he regularly re-reads to help him continue to manage his time so productively. If you’re interested in major donor fundraising, you can also check out Episode 7 of the podcast for more of Tony’s stories and advice.

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Avsnitt(195)

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Relight Your Fire: Purpose, Passion and Power, with Esther Kwaku.

Relight Your Fire: Purpose, Passion and Power, with Esther Kwaku.

If your fire has dimmed a little lately, you're not alone and this episode is for you. Esther Kwaku shares powerful questions to help you get unstuck, reconnect with your why, and bring more joy and p...

27 Maj 23min

196. Calm Under Pressure: How to Run an Emergency Appeal, with Kusalaraja

196. Calm Under Pressure: How to Run an Emergency Appeal, with Kusalaraja

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195. Fortune Favours the Bold Fundraiser, with Ben Swart

195. Fortune Favours the Bold Fundraiser, with Ben Swart

That voice in your head - the one that says we don’t really stand a chance - is understandable but often wrong. And all too easily it creates a self-fulfilling prophecy.  Bright Spot trainer Ben Swart...

29 Apr 24min

194. Why Giving Days Keep on Giving, with Mel Bushell

194. Why Giving Days Keep on Giving, with Mel Bushell

If you've ever wondered whether a Giving Day might work for your organisation — or how to make an existing one even better — this is the episode for you.Mel Bushell is Director of Development at Winch...

9 Apr 28min

193. Small Shifts, Big Results, with Sarah Pryer

193. Small Shifts, Big Results, with Sarah Pryer

Relatively small shifts in what you say, and how you say it, lead to big differences in your fundraising results. Rob has always been fascinated by these distinctions and how they affect your applicat...

11 Mars 34min

192. Tenacious Fundraising: How to Keep Going When Funders Keep Saying No, with Sarah Tavener

192. Tenacious Fundraising: How to Keep Going When Funders Keep Saying No, with Sarah Tavener

Every fundraiser knows the sting of a donor saying “no.” An invaluable skill is knowing when to step back and when to learn, adapt and try again. In this encouraging conversation, Sarah Tavener, Head ...

27 Feb 28min

191. Brilliant thanking and stewardship, with Laura Elliott

191. Brilliant thanking and stewardship, with Laura Elliott

Obviously great fundraising involves building great relationships with your supporters and donors. But how do you do that in practice?One charity that has been making wonderful progress in recent year...

29 Jan 36min

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