75. How to test, prototype and implement new fundraising ideas, with Craig Linton

75. How to test, prototype and implement new fundraising ideas, with Craig Linton

This time we’re exploring ways to gather insight and test fundraising ideas. Whether it’s a new event, campaign or product, following a clear path helps you focus your creative efforts productively. There are plenty of tools you could use, but to explore one effective approach, I am joined by the ever-practical Craig Linton of the Supporter Experience Collective. Craig uses examples to explain a model and various helpful tactics he uses for taking fundraising ideas to market. To bring it to life, he explains how it helped in the development of a very successful virtual event delivered by the Natural History Museum in the UK, which raised double its income target. If you want to share this episode with your colleagues or on social media, thank you for spreading the word. We are both on Linked In and on twitter Craig is @FRdetective and I am @woods_rob.

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(196)

Be Bold, Take Risks: Why It Pays Off in Fundraising, with Chris Murphy

Be Bold, Take Risks: Why It Pays Off in Fundraising, with Chris Murphy

Fundraising can feel safer when we stick to what's tried and tested, but is that quietly holding us back? In this episode, Chris Murphy, Director of Fundraising at Maggie's, shares five principles tha...

2 Juli 27min

You're Not the Only Imposter in the Room, with Lara Roche

You're Not the Only Imposter in the Room, with Lara Roche

Most fundraisers and leaders have experienced it – the feeling sometimes that you’re not quite good enough, or that it’s only a matter of time before someone finds you out. It’s uncomfortable, and it ...

10 Juni 30min

Relight Your Fire: Purpose, Passion and Power, with Esther Kwaku.

Relight Your Fire: Purpose, Passion and Power, with Esther Kwaku.

If your fire has dimmed a little lately, you're not alone and this episode is for you. Esther Kwaku shares powerful questions to help you get unstuck, reconnect with your why, and bring more joy and p...

27 Maj 23min

196. Calm Under Pressure: How to Run an Emergency Appeal, with Kusalaraja

196. Calm Under Pressure: How to Run an Emergency Appeal, with Kusalaraja

When Future Dharma faced a £90,000 shortfall and possible closure, fundraising and communications director Kusalaraja had to act fast. And yet he found that what made all the difference was resisting ...

14 Maj 17min

195. Fortune Favours the Bold Fundraiser, with Ben Swart

195. Fortune Favours the Bold Fundraiser, with Ben Swart

That voice in your head - the one that says we don’t really stand a chance - is understandable but often wrong. And all too easily it creates a self-fulfilling prophecy.  Bright Spot trainer Ben Swart...

29 Apr 24min

194. Why Giving Days Keep on Giving, with Mel Bushell

194. Why Giving Days Keep on Giving, with Mel Bushell

If you've ever wondered whether a Giving Day might work for your organisation — or how to make an existing one even better — this is the episode for you.Mel Bushell is Director of Development at Winch...

9 Apr 28min

193. Small Shifts, Big Results, with Sarah Pryer

193. Small Shifts, Big Results, with Sarah Pryer

Relatively small shifts in what you say, and how you say it, lead to big differences in your fundraising results. Rob has always been fascinated by these distinctions and how they affect your applicat...

11 Mars 34min

192. Tenacious Fundraising: How to Keep Going When Funders Keep Saying No, with Sarah Tavener

192. Tenacious Fundraising: How to Keep Going When Funders Keep Saying No, with Sarah Tavener

Every fundraiser knows the sting of a donor saying “no.” An invaluable skill is knowing when to step back and when to learn, adapt and try again. In this encouraging conversation, Sarah Tavener, Head ...

27 Feb 28min

Populärt inom Business & ekonomi

badfluence
framgangspodden
varvet
svd-tech-brief
rss-borsens-finest
dynastin
uppgang-och-fall
avanzapodden
bathina-en-podcast
rss-inga-dumma-fragor-om-pengar
lastbilspodden
fill-or-kill
rss-dagen-med-di
rss-dominoeffekten
borsmorgon
rikatillsammans-om-privatekonomi-rikedom-i-livet
tabberaset
kapitalet-en-podd-om-ekonomi
market-makers
montrosepodden