#123 The 80/20 Rule for Massage Therapists—Take Back Your Time with Krista Dicks, RMT

Chatting with “The Massage Rebel” Trevor Chisman as he discusses his roles as massage therapist, clinic owner and web designer. Trevor is a massage therapist in Glasgow, Scotland (originally from England) and shares why he didn’t see himself as a clinic owner but accidentally became one, how he manages his massage schedule with his web design business, and gives practical advice for massage therapists when it comes to creating a website. We discuss the importance of authenticity and personal branding in website content, as well as investing in professional website design and acquiring domain names. Trevor emphasizes the need for proper planning and research before designing a website, and we learn what is next for Trevor as he transitions from being recognized as “The Massage Rebel” and the benefits of using your name as a personal brand. I hope you enjoy this episode with Trevor! About Trevor Chisman Trevor is a massage therapist, clinic owner and website designer based in Glasgow, Scotland. He's been a massage therapist for over 30 years and has been running his multi therapist clinic in Glasgow for 13 years. Lastly, he builds websites and offers marketing advice for massage therapists and other health and wellness professionals. Take Action  Connect with Trevor IG: @trevorchisman  Website: https://breathewebdesign.com/ Top Tips Hire a Professional Web Designer like Trevor to to design a website instead of doing it yourself. Save time, invest in professional quality, and focus on what you do best.  Plan your website content and thoroughly before starting the design process Buy the domain name now - IG: @theradicalmassagetherapist Website: www.theradicalmassagetherapist.com Email: Krista@theradicalrmt.com

19 Maj 202454min

This is Part 2 of 2 Focusing on Keeping Great Massage Therapists in your practice Check out Part 1 for Client Retention: https://spotifyanchor-web.app.link/e/d0EmO8jIwJb Today, we are diving into the world of client retention and therapist retention, drawing parallels between two seemingly unrelated worlds: massage therapy clinics and the music industry.  In this episode, we'll unravel the intriguing connection between Taylor Swift's bonus strategy for her Era’s tour team and the power of appreciation in retaining massage clients and massage therapists. We'll uncover valuable lessons that massage therapists can learn from Swift's approach to rewarding dedication and loyalty, and how these insights can transform the way massage therapy clinics engage with their clients and their team. We also compare the reasons why it's better to retain great massage therapists than it is to always seek new ones. - Resource: https://www.forbes.com/sites/kellyphillipserb/2023/08/04/taylor-swift-says-thank-you-to-eras-tour-workers-by-handing-out-checks/?sh=5ce2ee5070f6 ⁠Website⁠: ⁠http://www.theradicalrmt.com/⁠⁠Instagram @theradicalmassagetherapist⁠Email: ⁠krista@theradicalrmt.com⁠

12 Maj 202428min

You thought that being a massage therapist was going to be all about giving great massages right? If you are a solo practitioner you may have quickly realized that there is a lot more to running your own business (yes- you are a business) than you originally thought. From maintaining a workspace, marketing, scheduling, admin, networking, and yikes- managing your money!Fear not! Linzy is here to give you the nuts and bolts of how she helps therapists in private practice feel calm and in control of their finances. In this episode Linzy helps us understand why we feel money overwhelm, our experience with money shame, the difference of feeling money guilt, and how we can improve our mindset and money beliefs. She shares practical advice for saving for taxes and how much you should be paying yourself!  I hope you enjoy this episode with Linzy Bonham! About Linzy Bonham: Linzy Bonham is a private practice therapist turned money coach who helps private practice owners and health professionals feel calm and in control of their finances through her coaching at Money Nuts & Bolts and her podcast Money Skills for Therapists. It all started when she saw her extremely skilled colleagues struggle with the money side of business. Some had even left private practice, or were avoiding starting one, because the financial side was too stressful. So Linzy decided to help therapists and health professionals develop peace of mind about their money. Since so many were never taught these skills, she focuses on the “how” of making the business side of private practice doable, and even super satisfying. Check out Linzy's free, on-demand training that will empower you to feel calm and in control of your finances.  You will learn how to make peace with money and thrive in your private practice  — without burning out, skipping a paycheque, or sleepless nights worrying about debt. Here is the link to get access to it: https://moneynutsandbolts.com/free-video-training-for-private-practice-owners/ Follow and Learn More about Linzy: Website Instagram Money Skills For Therapists Podcast Resources Follow and Learn More about The Radical Massage Therapist: Website Instagram For Guest Suggestions, Topics to Explore, Feedback, Email: krista@theradicalrmt.com

5 Maj 202440min

This is Part 1 of 2 Today, we are diving into the world of client retention and therapist retention, drawing parallels between two seemingly unrelated worlds: massage therapy clinics and the music industry.  In this episode, we'll unravel the intriguing connection between Taylor Swift's bonus strategy for her Era’s tour team and the power of appreciation in retaining massage clients and massage therapists. We'll uncover valuable lessons that massage therapists can learn from Swift's approach to rewarding dedication and loyalty, and how these insights can transform the way massage therapy clinics engage with their clients and their team. We also compare the reasons why it's better to retain clients than it is to always seek new ones. Website: http://www.theradicalrmt.com/Instagram @theradicalmassagetherapistEmail: krista@theradicalrmt.com

5 Maj 202426min

Nancy Pitre, a massage therapist with 19 years of experience and a health coach for 7 years, has found immense value in the field of nutrition, believing it to have sustained her massage therapy career, focusing on the holistic connection of mind, body, and spirit. In this episode Nancy shares how she overcame challenges on her journey to becoming a Registered Massage Therapist and how the right nutrition improved her health and helped her life take a turn for the better improving her anxiety and depression. Her results were so profound that she wanted to share what she had learned with others and decided to pursue a certification in holistic health coaching and also became a certified gut health coach.  Learn about the gut brain connection, her 12 week gut health program, what her routine looks like achieving two successful careers, as well as her tenacious attitude about getting what you want and never giving up! I hope you enjoy this episode with Nancy! - Learn more about Nancy, Nutrition, Gut Health, and her free 15 minute consultation https://www.yourjourneytowardswellness.com/ nancy@yourjourneytowellness.com  Instagram: @nancypitre.healthcoah  The Radical Massage Therapist www.theradicalmassagetherapist.com  @theradicalmassagetherapist  krista@theradicalrmt.com

21 Apr 202448min

In order to enjoy the freedom of your massage career you need to let go of control. Whether it be your clients not rebooking with you or a massage therapist who dresses not to your style- Let them. - krista@theradicalrmt.com IG @theradicalmassagetherapist www.theradicalrmt.com

17 Apr 20248min

Feeling bristled when someone says something related to your productivity or worth? Try the Okay Method. A very short and sweet episode that I hope gives you something you can immediately take action on to improve your self worth and grow baby grow! - krista@theradicalrmt.com @theradicalmassagetherapist www.theradicalmassagetherapist.com

7 Apr 20246min

You don’t need millions. You don’t need millions of dollars or millions of clients. To make a living- you need only thousands of true fans aka massage clients. Even more attainable still…a thousand massage appointments. If you have roughly a thousand appointments on your calendar every year, you can make a living- a good living as well!  *This episode is based on the popular Essay “1000 True Fans By Kevin Kelly” where I share the breakdown to demonstrate the same idea can be applied to a massage therapy practice with great success! - Read the Original Essay by Kevin Kelly: https://kk.org/thetechnium/1000-true-fans/ Episodes mentioned: Episode 85 “Preparing for Mat Leave and Beyond” with Kelly Salvador, RMT and Emilie McKay, RMT Episode 6 “Changing The Dialogue Around Massage Income” with Jana Veltheim, RMT and Clinic Owner More From The Radical Massage Therapist Podcast www.theradicalrmt.com Krista@theradicalrmt.com IG @theradicalmassagetherapist

1 Apr 202419min