The Manager’s Playbook 020: Lex Borrero Pt. 2 – The Art of Management, Loyalty, Authenticity, Sacrifice, Brand Discipline & Industry Pressure

The Manager’s Playbook 020: Lex Borrero Pt. 2 – The Art of Management, Loyalty, Authenticity, Sacrifice, Brand Discipline & Industry Pressure

What does Lex Borrero mean by "Managers Should Get 50%"?


THE RETURN OF controversial manager Lex Borrero on The Manager's Playbook Podcast! We dive even deeper into what it really takes to manage talent in today’s music industry. From building long-term careers to navigating brand identity and personal sacrifice, Lex offers a raw and honest look at the pressures, loyalty, and discipline required to lead at the highest level.


We explore what it means to stay authentic in an industry that constantly changes, how to develop artists without losing yourself, and why management is more than a job—it’s a lifestyle. Whether you’re an artist, manager, or creative entrepreneur, this episode is filled with sharp insights and hard-earned wisdom from one of the industry’s sharpest minds.

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Avsnitt(328)

Inside the Playbook: Amber Grimes on The Mistake Every Music Executive Makes

Inside the Playbook: Amber Grimes on The Mistake Every Music Executive Makes

In this clip from The Manager’s Playbook, Mauricio Ruiz sits down with Amber Grimes, EVP, GM, and partner at Love Renaissance (LVRN), to talk about self-advocacy, asking questions, and learning the bu...

11 Juli 18min

Inside the Playbook: Amber Grimes on The Visual Strategy That Makes Artists Memorable

Inside the Playbook: Amber Grimes on The Visual Strategy That Makes Artists Memorable

In this clip from The Manager’s Playbook, Mauricio Ruiz sits down with Amber Grimes, EVP, GM, and partner at Love Renaissance (LVRN), to talk about what makes artists memorable in today’s music busine...

10 Juli 26min

Inside the Playbook: Amber Grimes on The New Rules of Artist Branding

Inside the Playbook: Amber Grimes on The New Rules of Artist Branding

In this clip from The Manager’s Playbook, Mauricio Ruiz sits down with Amber Grimes, EVP, GM, and partner at Love Renaissance (LVRN), to talk about what artists need beyond the music.Amber breaks down...

9 Juli 22min

Inside the Playbook: Amber Grimes on How LVRN Builds Artist Rollouts

Inside the Playbook: Amber Grimes on How LVRN Builds Artist Rollouts

In this clip from The Manager’s Playbook, Mauricio Ruiz sits down with Amber Grimes, EVP, GM, and partner at Love Renaissance (LVRN), to talk about what goes into building artist rollouts that actuall...

8 Juli 21min

The Manager’s Playbook 074: Amber Grimes - LVRN, Artist Branding, Music Rollouts, Artist Development, Fan Communities & Music Business

The Manager’s Playbook 074: Amber Grimes - LVRN, Artist Branding, Music Rollouts, Artist Development, Fan Communities & Music Business

In this episode of The Manager’s Playbook, Mauricio Ruiz sits down with Amber Grimes, EVP, GM, and partner at Love Renaissance (LVRN), for a real conversation about artist branding, music rollouts, an...

5 Juli 1h 43min

Inside the Playbook: Nael Atweh and Alyce Hayek on How to Build a Music Career That Actually Works

Inside the Playbook: Nael Atweh and Alyce Hayek on How to Build a Music Career That Actually Works

Great music still wins.In this clip of The Manager’s Playbook, Nael Atweh and Alyce Hayek of Grass Fed Music talk about what it really takes to build a music career that lasts.They get into artist dev...

4 Juli 19min

Inside the Playbook: Nael Atweh and Alyce Hayek on Delusional Optimism in Music

Inside the Playbook: Nael Atweh and Alyce Hayek on Delusional Optimism in Music

What does it really take to last in the music business?In this clip of The Manager’s Playbook, Nael Atweh and Alyce Hayek of Grass Fed Music talk about the mindset behind building a meaningful career ...

3 Juli 21min

Inside the Playbook: Nael Atweh and Alyce Hayek on What Great Artist Managers Actually Do

Inside the Playbook: Nael Atweh and Alyce Hayek on What Great Artist Managers Actually Do

What separates great artist managers from everyone else?In this episode of The Manager’s Playbook, Nael Atweh and Alyce Hayek of Grass Fed Music talk about managing artists with care, honesty, trust, ...

2 Juli 18min

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