The CFO Show16 Juli 2024

The Hidden Power of CFO-CRO Collaboration

If a CRO is expected to understand the balance sheet, shouldn’t the CFO be just as familiar with the sales playbook? A strong partnership between these roles is critical to a company’s financial health, and each must be able to support the other.

In this installment of our better business partnering series, Puneet Arora, President at Yellow.ai, joins Melissa Howatson to discuss how CFOs can build effective relationships with their CROs. With more than 25 years of experience leading sales teams in high-growth SaaS organizations—and as a former CRO himself—Puneet shares what he has learned from working closely with CFOs. He reflects on the many CFO-CRO partnerships he’s been part of and highlights what made the most successful ones stand out.

Discover how to strengthen alignment between the Office of Finance and revenue operations by fostering not just rapport, but true strategic partnership.

Discussed in This Episode:

The unique responsibilities of the CFO and CRO, and how a strong partnership leads to better business outcomes.
The increasing importance of the revenue operations team in modern organizations and the layer of support they bring to the business.
Some of the top challenges CROs are facing in today’s business landscape, and how CFOs can support them through these challenges.
Common points of friction between the finance and revenue operations teams, and how they can work better together to uncover growth opportunities and get deals done.
Traits CROs appreciate in a CFO, and tactics CFOs can use to facilitate a productive relationship with the revenue operations team.

For CFO insights, episode show notes, and exclusive blog content, visit thecfoshowpodcast.com.

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(91)

Global Growth, Integration and AI: Lessons from Grant Thornton’s CEO

Growth often looks impressive from the outside. New markets, new capabilities and new headlines. But as organizations scale, leaders quickly discover that growth is the visible part. Integration is th...

10 Juni 40min

How CFOs Build Resilient Careers: Lessons from Banking, M&A and GoFundMe

The path to becoming a CFO is rarely linear. In today’s environment of constant change, finance leaders are expected to move between strategy, operations, and capital markets while developing the judg...

6 Maj 41min

Business Agility in Finance: How CFOs Can Thrive in Volatility and Uncertainty

Business agility has become a defining capability for organizations operating in today’s environment of volatility, uncertainty, complexity, and ambiguity (VUCA). But while many companies focus on ope...

7 Apr 27min

ERP Transformation Strategy: How CFOs Avoid Failure, Hidden Costs and Legacy Risk

One of the most consequential decisions a CFO will make is selecting and implementing an enterprise resource planning (ERP) platform. Yet beyond vendor comparisons and licensing costs lie hidden risks...

5 Mars 31min

Managing Costs, Complexity, and Change in Healthcare Finance

Healthcare finance leaders are operating under unprecedented pressure. Rising costs, staffing shortages, payer complexity, and constant uncertainty. Matthew Ennen, Senior Vice President of Finance and...

13 Jan 21min

The Hallmarks of a Modern, Mature Finance Team

What separates good finance teams from great ones? In this special episode, host Melissa Howatson brings together insights from more than 20 finance leaders to answer one deceptively simple question: ...

30 Dec 202514min

Beyond the Close: How Financial Consolidation Creates Strategic Advantage

Financial consolidation has long been treated as a “back-office necessity,” but in today’s complex, data-dense businesses, it’s becoming a strategic engine. Craig Schiff, Founder and CEO of BPM Partne...

16 Dec 202527min

The FP&A Trifecta: How Finance, Data and Systems Drive Strategic Growth

Finance doesn’t need to chase a mythical “best-in-class” model; success comes from mastering the fundamentals. In this episode of The CFO Show, Charlie X.W. Liu, Founder and Chief Happiness Officer of...

2 Dec 202534min