Presidential Podcasting Tour, Wondery Launching Toy Line, & More

Presidential Podcasting Tour, Wondery Launching Toy Line, & More

Here's what you need to know for this week in the business of podcasting: presidential candidates take the mic, the story of SmartLess, and news from Advertising Week NYC.

Find links to every article mentioned and the full write-up here on Sounds Profitable.

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Avsnitt(975)

Radio's Seven Warnings For The Podcast Industry: Part 1

Radio's Seven Warnings For The Podcast Industry: Part 1

This week we kick off a two part series on the lessons that podcasting can take from radio's struggles.  Credits: Written by Tom Webster Edited by Tom Webster Produced with Spooler.fm Hosted with O...

1 Nov 202219min

How Podcast Networks are Making Their Own Rules for Political Advertising & 5 Other Stories

How Podcast Networks are Making Their Own Rules for Political Advertising & 5 Other Stories

This week: A birds-eye view of how podcasting is doing political ads this year, Spotify stock drops after announcing price increase, podcast companies discuss diversity at Advertising Week and the IAB...

27 Okt 202210min

Two Years Later

Two Years Later

What’s the episode about: Arielle Nissenblatt chats with Sounds Profitable partners Bryan Barletta and Tom Webster about the two year anniversary of Sounds Profitable. Learn about our content initiati...

26 Okt 202234min

Where Your Podcast Plays Matters More Than You Think

Where Your Podcast Plays Matters More Than You Think

What does it mean that several podcasts paid to have their podcasts downloaded in a mobile app? Let’s break down the issue at hand, where things went wrong, and what we as an industry can do to solve ...

25 Okt 20229min

TikTok spotted scraping podcast feeds & 8 Other Stories

TikTok spotted scraping podcast feeds & 8 Other Stories

This week: TikTok spotted scraping podcast feeds, YouTube launches audio ads and host-read ad service, Internet radio platform Live365 to distribute through TuneIn On Air, the Spoken Word Audio Report...

20 Okt 202210min

What Does the Competitive Landscape for Podcasting Really Look Like?

What Does the Competitive Landscape for Podcasting Really Look Like?

There are around four million podcasts in the world today - but how many are you actually competing with? The answer is much smaller than you might think. Credits: Written by Tom Webster Edited by T...

18 Okt 20228min

ESPN Nears Large New Partnership With DraftKings & 6 Other Stories

ESPN Nears Large New Partnership With DraftKings & 6 Other Stories

This week: ESPN to potentially partner with DraftKings, Podcasting unions make headlines, Netflix confirms two independent measurement companies, advertisers reflect on 2023 spend, and two new podcast...

13 Okt 20229min

Does Podcasting Have an Ad Frequency Problem?

Does Podcasting Have an Ad Frequency Problem?

As interest in podcasting continues to surge, so does the expectation that podcasting adheres to norms established in other advertising channels. Today, frequency capping takes the center stage.  Pod...

11 Okt 20228min

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