Six-figure Event Live Streaming Strategies with Volume.com

Six-figure Event Live Streaming Strategies with Volume.com

In this episode of the Event Promoter Podcast powered by Event Vesta, we interview Howie Schnee, President of CEG Presents and Director of Artist & Venue Partnerships at Volume.com, along with Greg Nacron, COO of Volume.com. Together, they delve into the transformative impact of virtual and hybrid events on the music industry. Key Takeaways: - Importance of Virtual and Hybrid Events: Discover how the pandemic has shifted promoters' and artists' strategies towards incorporating live streaming and hybrid events as a permanent fixture in their promotional toolkit. - Volume.com’s Role: Learn how Volume.com provides a community platform for artists of all sizes, offering them access to valuable data, fan engagement, and favorable financial splits. - Email Marketing's Power: Understand why email remains the most powerful marketing tool for promoters and how building an email list is crucial for long-term success. - Live Streaming Myths: Debunk common misconceptions about live streaming, such as the fear that it might reduce in-person attendance. - Fan Engagement Strategies: Hear about successful tactics from artists and venues that consistently engage their fanbase through live streaming and subscription models. - Data Utilization: Gain insights into how knowing your audience through data can significantly enhance marketing strategies and tour planning. Join us for an in-depth conversation that highlights the opportunities and innovations in live streaming and event promotion. Whether you're an event promoter, artist, or venue owner, this episode is packed with actionable insights to help you thrive in the evolving events landscape. ____ The Event Promoter Podcast shares stories and tips that help our industry bring communities together through events. Our guests are event promoters, talent, organizers, and industry professionals working to bring people together through entertainment, art, business, and experiences. Learn more and connect at https://info.eventvesta.com/podcast/

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Avsnitt(31)

Scaling to Millions of Attendees with Heidi Luerra, EVERYWHERE Event Marketing Summit

Scaling to Millions of Attendees with Heidi Luerra, EVERYWHERE Event Marketing Summit

In this inspiring fireside chat from EVERYWHERE Event Marketing Summit 2025, founder Heidi Luerra shares how she built RAW Artists from her kitchen table during a recession into one of the largest ind...

19 Nov 202539min

The Text Message Empire: How Slacker Media Fills 3,000-Person Venues Every Weekend Using SMS Marketing

The Text Message Empire: How Slacker Media Fills 3,000-Person Venues Every Weekend Using SMS Marketing

How does a 24-year-old fill 3,000-person venues in 10 cities every weekend? Ross from Slacker Media Group reveals how SMS marketing drives their multi-city dance party empire.Learn why they chose text...

26 Aug 202514min

Building Successful Ambassador Programs for Events with Alex Hilburn, Surge Social

Building Successful Ambassador Programs for Events with Alex Hilburn, Surge Social

Building Successful Ambassador Programs for Events wiht Alex Hilburn, Surge Socialinstagram.com/surgesocial_

4 Aug 202514min

10 Brewery Event Ideas That Fill Seats and Sell Pints: Insights From Caitlin Jewell

10 Brewery Event Ideas That Fill Seats and Sell Pints: Insights From Caitlin Jewell

Running a taproom is more than brewing great beer. It is entertainment. Unique brewery event ideas can be hard to come by though.As previous brewery owner and touring event organizer Caitlin Jewell pu...

22 Juli 202514min

Past Projections & Sold-Out Nights: Scaling Show Promotion with Ashley Dawson

Past Projections & Sold-Out Nights: Scaling Show Promotion with Ashley Dawson

How does one of Houston’s top music venues consistently sell out shows and exceed ticket projections? In this episode of the Event Promoter Podcast, Ashley Dawson, Senior Marketing Manager at White Oa...

14 Maj 202514min

Marketing Spend During a Recession: The Shocking Truth Backed By 1,000+ Real Company Results

Marketing Spend During a Recession: The Shocking Truth Backed By 1,000+ Real Company Results

We examine what happens when companies maintain versus cut marketing/advertising during downturns including the 2007–09 Great Recession, the 2020 COVID-19 pandemic, and other slowdowns.The evidence (p...

14 Apr 202523min

How to Nail the Announce Plan for Concerts & Festivals | Event Promotion Tips with Aaron Owens

How to Nail the Announce Plan for Concerts & Festivals | Event Promotion Tips with Aaron Owens

Want to sell more tickets? The announce plan is the most crucial part of your concert or festival’s marketing strategy. In this interview, Aaron Owens, Marketing Manager for Resound Presents, shares e...

11 Feb 202519min

Creating Inclusive, Unique Spaces for Events, Emily Autenrieth from A Seat at the Table Books

Creating Inclusive, Unique Spaces for Events, Emily Autenrieth from A Seat at the Table Books

Emily Autenrieth, Business Owner at A Seat at the Table Books, joins the Event Promoter Podcast powered by Event Vesta to share how they create a feeling of a unique, inclusive space for events. We d...

2 Jan 202514min

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