IAB Upfront ➡️ September, Podcast Advertising's Utility & More

IAB Upfront ➡️ September, Podcast Advertising's Utility & More

This week in the business of podcasting: Surveying the Podcast Advertising Landscape, Podcasters Caught in Copyright Crossfire. The IAB Podcast Upfront Up and Moved, and “Live” is thriving in television.

For every article mentioned, visit here on Sounds Profitable.

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Keeping Podcasts Mobile, Patreon's Public RSS Feeds, & More

Keeping Podcasts Mobile, Patreon's Public RSS Feeds, & More

Today in the business of podcasting: "creator fade" is a problem for podcasting, avoiding video super-serving, Acast and Little Dot Studios team up for YouTube managed campaigns, and iHeartMedia launc...

5 Dec 202510min

Global Podcast Advertising Report, Creators Leaving Podcasting, & More

Global Podcast Advertising Report, Creators Leaving Podcasting, & More

Today in the business of podcasting: 1/3rd of creators who try making podcasts leave the medium entirely, new Global Podcast Advertising Compass study, and the advertising industry looks forward to 20...

4 Dec 20255min

Gen Z's News Problem, Advantages of Audio Podcasting, & More

Gen Z's News Problem, Advantages of Audio Podcasting, & More

Today in the business of podcasting: Gen Z has a news trust problem, video podcasters might be missing the advantages of audio, and podcast ad loads.Find links to every article covered by heading to t...

3 Dec 20257min

Forget Podfade - Let’s Talk About Creator Fade

Forget Podfade - Let’s Talk About Creator Fade

Sign up for How (and Why) to Budget for Podcast Awards in 2026Churn is part of podcasting, but The Creators 2025 finds some creators are quitting more than just individual podcasts.Written and narrate...

3 Dec 20255min

Acast UK Launches YouTube Program, Audio's Long Tail, & More

Acast UK Launches YouTube Program, Audio's Long Tail, & More

Today in the business of podcasting: The Podcast Show returns to London in Q1 2026, Acast and Little Dot Studios launch managed campaigns for YouTube podcasters in the UK, a look at opportunities for ...

2 Dec 20257min

Public RSS on Patreon, LATAM Podcasting Report, & More

Public RSS on Patreon, LATAM Podcasting Report, & More

Today in the business of podcasting: the Podglomerate x Sounds Profitable webinar about budgeting for podcast awards submissions is next Wednesday, Triton Digital announces their 2025 LATAM Audio Insi...

1 Dec 20257min

Podcasting's No Longer a Side Gig, Premium Merch Possibilities, & More

Podcasting's No Longer a Side Gig, Premium Merch Possibilities, & More

Today in the business of podcasting: upcoming webinars from Sounds Profitable, an influencer is ending her 5-figures-a-year podcast, a Bloomberg report on the companies advertising on conservative pod...

25 Nov 20257min

Creator Ad Spend ⬆️ 26%, Amazon on Audio's Omnichannel Power, & More 

Creator Ad Spend ⬆️ 26%, Amazon on Audio's Omnichannel Power, & More 

Today in the business of podcasting: new IAB report on the creator economy, closing the sound gap, and how journalists can maximize connection with podcasting.. Find links to every article covered by ...

24 Nov 20255min

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