IAB Upfront ➡️ September, Podcast Advertising's Utility & More

IAB Upfront ➡️ September, Podcast Advertising's Utility & More

This week in the business of podcasting: Surveying the Podcast Advertising Landscape, Podcasters Caught in Copyright Crossfire. The IAB Podcast Upfront Up and Moved, and “Live” is thriving in television.

For every article mentioned, visit here on Sounds Profitable.

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Audiences Listen on YouTube, Chartable's End-Date, & More

Audiences Listen on YouTube, Chartable's End-Date, & More

This week in the business of podcasting: The Emmys recognizing YouTube video podcasts as talk shows might save the Talk Show category, Tom Webster debuts data from The Podcast Landscape 2025, Chartabl...

29 Aug 20257min

Chartable's Official Sundown, YouTube Hype Goes Global, & More

Chartable's Official Sundown, YouTube Hype Goes Global, & More

Today in the business of podcasting: Chartable has a death-date, two surprising facts about platform consumption, Australia has a new advertising benchmark study, YouTube takes Hype global, and a look...

28 Aug 20257min

Swift Podcast Sets Record, Trade Desk Redefines SSP, & More

Swift Podcast Sets Record, Trade Desk Redefines SSP, & More

Today in the business of podcasting: The Trade Desk redefines SSPs as resellers, an interview with Ozen.fm co-founder Rodrigo Tigre, Taylor Swift set a Guinness World Record with her podcast album deb...

27 Aug 20255min

Spotify Adds Chat, YouTube's New LLM Filter, & More

Spotify Adds Chat, YouTube's New LLM Filter, & More

Essential news for today in the business of podcasting: YouTube has been quietly sharpening contrast on random YouTube Shorts, Spotify launches an in-app messaging feature, Acast launches Ads Academy,...

26 Aug 20256min

Increasing Subscription Prices, YouTube Potential @ the Emmys, & More

Increasing Subscription Prices, YouTube Potential @ the Emmys, & More

Today in the business of podcasting: Spotify's increasing Premium rate, the changing landscape of paid search placement, YouTube podcast elegibility would be a ticket to rejuvinating talk show award c...

25 Aug 20256min

News Podcast Audience Grows, Sounds Profitable's Future, & More

News Podcast Audience Grows, Sounds Profitable's Future, & More

This week in the business of podcasting: Sounds Profitable merges with Podcast Movement, podcast audiences want choice, a look at news podcast listener demographic changes, YouTube is making it easier...

22 Aug 202512min

Video in Open Podcasting, Audiences Love Choice, & More

Video in Open Podcasting, Audiences Love Choice, & More

Today in the business of podcasting: The Podcast Standards Project shows how video can easily become a part of open RSS podcasting, Tom Webster debuts new audience data at Podcast Movement, and Signal...

20 Aug 20255min

YouTube Shorts Collabs Upgraded, Spotify’s Q2 Report, & More

YouTube Shorts Collabs Upgraded, Spotify’s Q2 Report, & More

Today in the business of podcasting: What likely depressed Spotify's ad business this past quarter, YouTube adds a collaborator-focused update to Shorts ads, and Wondercraft has a new conversation-bas...

19 Aug 20254min

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