Loyalty360: A Q&A with Author Doug Zarkin on Moving Your Brand Out of the Friend Zone and Creating Emotional Loyalty
Send us a text For marketers and customer loyalty professionals, creating authentic emotional connections between the brand and consumers is vital to success in today’s competitive marketplace. Consum...
15 Nov 202320min
Loyalty360 Loyalty Live | Michael Snyder, Comarch
Send us a text Data leads the way in modern marketing, serving as the foundation for informed decisions at every turn. Today's customer loyalty strategies rely on an intricate network of gathered and ...
14 Nov 202319min
Loyalty360 Loyalty Live | Aaron Lobliner, CataBoom
Send us a text In a rapidly evolving marketing landscape, where engaging and retaining customers is an ongoing challenge for many brands, the concept of gamification has emerged as a captivating solut...
7 Nov 202323min
Loyalty360 Loyalty Live | Don Smith, Brierley – Capillary
Send us a text Capillary Technologies, has made waves in the loyalty industry, thanks to its recent acquisitions of two prominent companies: Brierley and Tenerity's Digital Connect Assets. Since its i...
31 Okt 202323min
Bringing Homes to Life: A Q&A with At Home on Making the Customer Experience Richer Through Value
Send us a text At Home is a retail superstore focusing on holiday, seasonal, and decorative items for the home. The company was first established in South Texas in 1979 under the name Garden Ridge Pot...
26 Okt 202324min
Loyalty360 Loyalty Live | James Murphy and Sara Fefferman, Salesforce
Send us a text Familiar to marketing, sales, and customer service teams globally, Salesforce supplies cloud-based solutions to support its clients’ customer loyalty and customer relationship managemen...
24 Okt 202322min
Loyalty360 Loyalty Live | Ellen Green, Bounteous
Send us a text For the past 20 years, Bounteous has established itself as a co-innovation partner for numerous brand clients. The company’s core mission as a technology-agnostic agency is to assist cl...
17 Okt 202314min
Adapting for Today and Tomorrow: A Q&A with Kum & Go about Building a More Agile Loyalty Program
Send us a text The company that would eventually become Kum & Go was founded in 1959 by Tony S. Gentle and William A. Krause in Hampton, Iowa. That first humble location in the middle of the Iowa coun...
17 Okt 202326min
