AIR MILES®: Creating One Exceptional Experience To Increase Customer Engagement
Send us a text Thirty years ago, AIR MILES® launched its Reward Program, essentially inventing the coalition loyalty concept. Over the course of three decades, the Canadian program has pulled together...
13 Okt 202321min
Loyalty360 Loyalty Live | Brandon Logsdon, PDI Technologies
Send us a text PDI Technologies has decades of industry experience, gathering customer data and providing expert consulting to fuel stations for increased efficiency and profitability. Adapting to new...
10 Okt 202330min
Teriyaki Madness: Leveraging Technology To Create an Enhanced Customer Experience
Send us a text Teriyaki Madness is the result of a mad passion for teriyaki that came to life for brothers Rod and Alan Arreola, and their cousin, Eric Garma, while living in Seattle, WA. As the three...
10 Okt 202320min
GNC Details Launch of the Newly Revamped myGNC Rewards Program
Send us a text Jenna O’Connor, Director of Loyalty Marketing, has 14 years of tenure at GNC, with a focus on the member marketing strategy and management and direction of the loyalty program. She has ...
9 Okt 202323min
Loyalty360 Loyalty Live | Kyle Clark, Mastercard
Send us a text Mastercard® has been a leader in payments since the late 1960s. Over the past decade, the company has evolved its suite of services to help customers make smarter decisions with improve...
3 Okt 202318min
A Rich Legacy of Innovation: A Q&A with Hilton on Providing Exceptional Hospitality for Honors Program Members
Send us a text In 1919, Conrad Hilton was on his way to buy a bank in Cisco, TX. When the price was raised at the last moment, Hilton left the deal on the table, quickly pivoted, and purchased the 40-...
3 Okt 202324min
Fueling a Rewarding Experience: A Q&A with Parkland on Building a Customer Loyalty Program and Delivering Early Rewards
Send us a text Established in the 1970s in rural Alberta, Canada, Parkland has become a leading convenience and fuel marketer across the country. Expansion throughout Canada and into the United States...
19 Sep 202334min
Loyalty360 Loyalty Live | Kris Tremaine and Tom Madden, Phaedon
Send us a text A well-known name in customer loyalty for years, ICF Next recently announced exciting news for the company as the result of the sale of its commercial marketing group to private equity ...
14 Sep 202323min
