52. The New Home Page & Q4 Results

52. The New Home Page & Q4 Results

News

LinkedIn deliver impressive results for Q4 2014 as detailed here in their official announcement. They have grown membership to 347 million users and revenue for Q4 was $643m, a 44% increase on the same period last year and a total turnover exceeding $2.2b for 2014. Some of the more detailed commentary about these figures can be read here.

LinkedIn launches the volunteer marketplace in the UK.

LinkedIn further restrict their api making it almost impossible for anyone to develop apps that allow us to use LinkedIn in new and innovative ways.

Commentary

I finally got the new home page today and I totally hate it! The major issues seem to be;

You can't post a link into the text with an image status update (the workaround is to use the comments section)

You no longer see the performance of your previous updates, only the most recent.

There is no easy way to see how many connections you have.

On the plus side.............oh, nothing!

Have you considered using a showcase page for search optimisation purposes? When the basic search is used the algorithm sorts results into categories including one for showcase pages.


How long should a podcast be? Is 30 mins about right or do you think you would prefer a shorter one (15 minutes). Let me know at mark@linkedinformed.com

Questions

Should I put the letter MBA after my name in my LinkedIn profile?

ANS = Yes, if that is what feels right for you. It is not against the rules and it may ensure you feature in recruiters search results. It is against the rules to put any other keywords in your name field although many people do it and the search algorithm does seem to like finding words in the name field.

Mentioned in this episode:

This show was created by the original host of the show, Mark Williams.

Avsnitt(479)

431. Authentic & Ethical AI

431. Authentic & Ethical AI

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430. Interesting People - Merrill Charette

430. Interesting People - Merrill Charette

This week I chat with Merrill Charette a long timer listener to the podcast (and a podcaster himself!) about his upbringing, experiences and how he ended up in the maritime industry.I really enjoyed c...

6 Apr 20241h 2min

429. UpLift Live 2024 Part 2

429. UpLift Live 2024 Part 2

This week in the podcast I complete my review of UpLift Live with the speakers from the afternoon sessions.Gillian WhitneyKevin D. TurnerTiina JarvetRichard van der Blom Also in this edition:New takea...

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428. UpLift Live 2024 Part 1

428. UpLift Live 2024 Part 1

My thoughts and feedback on UpLift Live.UpLift Live is an in-person, LinkedIn-focused conference that took place for the first time on 21 March 2024 in Birmingham, UK.Mentioned in this episode:This sh...

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427. Newsletters Revisited

427. Newsletters Revisited

With the demise of Creator mode, or the opening of creator mode to everyone (however you wish to view it!) imminent, it probably opens up the possibility of all LinkedIn™️ users having the opportunity...

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426. Followers & Connections

426. Followers & Connections

This month we will see Creator mode disappearing and with it, the obligation to have 'Follow' as the primary option on your profile so I thought it was worth revisiting the persistent question: Connec...

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Fixing The Feed

Fixing The Feed

Has your feed changed recently? Are you seeing posts from people who are unfamiliar to you? This may be due to LinkedIn™️ deciding that they know what 'quality' content looks like. Not you...you are c...

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The Collaboration Con!

The Collaboration Con!

Are you sure you want to be providing LinkedIn™️ with your hard earned knowledge for a badge? Do the benefits of collaborative articles add up? That plus; An update on the revamped Services section ...

24 Feb 20241h 3min

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