Ep. 32 ”I Don’t Matter” Jeff Wickersham’s False Narrative

In the last episode we talked about false narratives holding us back from our goals. In example, if your narrative is that you don't deserve love, then when you find it you will likely end up self-sabotaging it.

Jeff Wickersham knows this "game." His false narrative was that he didn't matter. He really struggled to identify his self-worth. So when he got close to taking the next step toward success he would hit the brakes, back away, or take his foot off the gas pedal.

Jeff's mother was always a great source of positivity. When she was passing she shared that her fear was that she would be forgotten. Then and there Jeff changed the course of his life. He went from someone who was pointed out as the biggest whiner in high school and remembered for being negative in college to now running a successful business that encourages men to be positive energetic forces in their families. He wanted to continue her legacy. He quit his corporate job and started down the entrepreneurial path with a gym. His wife thought he was crazy but supported him.

We had a conversation about his transparency with his boys. He wants them to know that his wife financially supported them while Jeff's business was growing. He wants them to know they can ask for help as he has had to. Jeff leads by example. Listen to how Jeff's morning and night-time regiments set him up for success. Why does this man take cold showers and how is he stacking three wins, in less than 5 minutes, after he wakes up? Jeff's legacy is the source of his drive for repetitive consistency. I think his mom is smiling down impressed with her son and the impact he is making!

To Connect with Jeff Wickersham: The Warrior Dad, email him jeff@thewarriordad.com, or Linkedin: @JeffWickersham

To Connect with Tim Croll or Steve Gohl: www.narrative.live