The Manager’s Playbook 022: Dame Ritter – Funk Volume, Hopsin, Bigg Jah, Independent Record Labels, Music Entrepreneur Club, Streaming, Revenue Streams, Brand Identity, Content Strategy

In this episode ofThe Manager’s Playbook, Dame Ritter, co-founder of the influential Funk Volume label joins the show to share hard-earned lessons from building one of the most iconic independent brands of the 2010s alongside Hopsin.

Dame breaks down the power of artist-manager loyalty, the real work behind brand building, and why ownership is critical in today’s music business. He reflects on Funk Volume’s rise, leveraging early platforms like Facebook, navigating the challenges of independent labels, and why reinvesting into your business is essential for long-term success.

We also dive into the realities of streaming revenue, the pros and cons of licensing deals, and how Dame transitioned into the TV and film world through his work with Bigg Jah.