155. The Brutal Truth About Building a Creative Agency in NYC ft. Shortstache & Chelstache

155. The Brutal Truth About Building a Creative Agency in NYC ft. Shortstache & Chelstache

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What’s up, Rock Nation! Today we’re joined by Garrett and Chelsea - The married creative duo behind Stache.Haus, a New York-based creative agency. A year ago, they left everything behind in LA, and moved across the country to launch a premium boutique agency in one of the most competitive cities in the world. In this episode, we break down what Instagram doesn’t show you - the sleepless nights, financial pressure, and learning how to fight for your business and your relationship. If you’re dreaming of launching your own agency one day, or just a creative wanting to learn how to work with bigger brands, this is the real behind-the-scenes of what it actually takes.


Check out Garrett and Chelsea here:

https://www.instagram.com/shortstache/?hl=en

https://www.instagram.com/chelstache/?hl=en

https://www.instagram.com/stache.haus/?hl=en


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Timestamps:

0:00 - Trailer

0:25 - Intro

0:52 - One Handed Crack

1:30 - Going all in on building an agency together

2:23 - The chaos of quitting, moving, and planning a wedding

3:51 - Dealing with NYC winter and emotional shock

5:19 - What Garrett gave up to start Stache.Haus

6:27 - Chelsea’s struggle to gain respect in a male-dominated space

7:59 - Why brand confusion is still a challenge

8:55 - How inbound leads split between Shortstache and Stache.Haus

10:58 - The moment they decided to launch the agency

12:09 - What makes their agency different from traditional production houses

14:25 - Agency frustrations: when bad ideas come from big budgets

17:28 - Brutal truths about launching a business in NYC

18:52 - Pressure, burnout, and financial fear

21:55 - No separation between work and life

23:20 - The cost of grinding 24/7 as a couple

25:32 - “I didn’t sign up for this”

26:43 - Building structure through calendars and time blocking

28:21 - Tools they use to run the business

30:14 - Their biggest financial mistake: no runway

31:50 - Emotional breaking point before the wedding

33:36 - Learning to love each other under extreme stress

35:25 - Becoming bulletproof through adversity

36:43 - How they decide if a client is a good fit

38:12 - Standing up to disrespectful clients

41:18 - Dream team structure for the agency

43:40 - The vision for a physical Stache.Haus location

45:45 - How Chelsea wants to evolve her role

47:08 - Garrett’s goal to stop touching the camera

50:00 - Why NYC accelerates brand relationships

52:16 - Boots-on-the-ground strategy for brand deals

54:51 - Creating campaigns that stand out from recap videos

56:23 - Their exact brand deal workflow and process

58:28 - Why every project starts with a phone call

1:01:32 - How they quote and budget campaigns

1:03:34 - Lessons learned from bad brand deals

1:07:04 - Why trust and boundaries with clients matter

1:10:25 - Advice for anyone starting a creative agency


If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.


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66. From Touring with The Chainsmokers to Directing Music Videos w/ THATONEBLONDKID

66. From Touring with The Chainsmokers to Directing Music Videos w/ THATONEBLONDKID

Rock nation welcome back to episode 66 of The 505 Podcast. Today we welcome a special guest. He’s a Filmmaker, Director, Agency Owner, all around social media beast. He’s got blonde hair and jumps out of planes on Mondays just for fun. Please welcome JEREMIAH DAVIS!!STEP UP YOUR SPORTS FILMMAKING HERE: https://courses.thecreatorcoach.com/sports-opt-inCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.CHECK OUT JEREMIAH HERE: https://www.instagram.com/thatoneblondkid/DM US ON IG: (Our DM's are always open!)Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/TikTok:Bfiggy: https://www.tiktok.com/bfiggy/Kostas: https://www.tiktok.com/kostasgarcia/

14 Juni 20231h 7min

65. How Apple Became the NUMBER ONE Brand in the World (& How YOU Can Too)

65. How Apple Became the NUMBER ONE Brand in the World (& How YOU Can Too)

This is the first podcast from space! Makes sense since were going to the moon. Today's pod we dive deep into Apple's branding and marketing strategies, and explain how to incorporate this into the content you make. STEP UP YOUR SPORTS FILMMAKING HERE: https://courses.thecreatorcoach.com/sports-opt-in COP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok: Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

9 Juni 202354min

64. The Power of Storytelling: Create Content that Resonates and Inspires

64. The Power of Storytelling: Create Content that Resonates and Inspires

Story is everything. Here's how to tell them better.STEP UP YOUR SPORTS FILMMAKING HERE: https://courses.thecreatorcoach.com/sports-opt-inCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.DM US ON IG: (Our DM's are always open!)Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/TikTok: Bfiggy: https://www.tiktok.com/bfiggy/Kostas: https://www.tiktok.com/kostasgarcia/

1 Juni 202353min

63. Lakers Season OVER, What's Next?! | Q&A #2

63. Lakers Season OVER, What's Next?! | Q&A #2

What's up Rock Nation! You asked, and we answered! Enjoy our second ever Q&ASTEP UP YOUR SPORTS FILMMAKING HERE: https://courses.thecreatorcoach.com/sports-opt-inCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.DM US ON IG: (Our DM's are always open!)Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/TikTok:Bfiggy: https://www.tiktok.com/bfiggy/Kostas: https://www.tiktok.com/kostasgarcia/

25 Maj 20231h 17min

62. Breaking the mold: How a 19-Year-Old is thriving as a Content Creator Without College | Loughh

62. Breaking the mold: How a 19-Year-Old is thriving as a Content Creator Without College | Loughh

Rock nation welcome back to Episode 61 of The 505 Podcast today we have a special guest. He is a steamer, a Youtuber, a gamer w/ 100 Thieves and has amassed a Tik Tok following of over 1.2 million. Everyone Please give a warm welcome to Lough!Lough's Socials: YouTube:  @loughh  Instagram: https://www.instagram.com/loganlrobles/Tik Tok: https://www.tiktok.com/ @loughh  COP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!)Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

18 Maj 202353min

61. Full-Time Job or Freelance, Which Should You Choose?

61. Full-Time Job or Freelance, Which Should You Choose?

Graduation is closely approaching for some of you! And that means starting to think about plans post school. Do you apply for a full-time job, or send it as a freelancer? We go through the pros and cons of both, and provide some tips to help you become more hirable!STEP UP YOUR SPORTS FILMMAKING HERE: https://courses.thecreatorcoach.com/sports-opt-inCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.DM US ON IG: (Our DM's are always open!)Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/TikTok:Bfiggy: https://www.tiktok.com/bfiggy/Kostas: https://www.tiktok.com/kostasgarcia/

12 Maj 202348min

60. From Coding at MICROSOFT to Filming a COACHELLA DOCUMENTARY w/ Lanre Ako

60. From Coding at MICROSOFT to Filming a COACHELLA DOCUMENTARY w/ Lanre Ako

Welcome back Rock Nation! Today we have on our much cooler new roommate Lanre Ako. Lanre is a photographer and videographer from Sacramento, who has been touring with the DJ Fisher for the past year and a half. We barely see the guy because he’s on tour so much, so we’re happy to have him on the pod today!STEP UP YOUR SPORTS FILMMAKING HERE:https://courses.thecreatorcoach.com/sports-opt-inCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE:https://courses.thecreatorcoach.com/BFIGGYSFXPACKIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.CHECK OUT LANRE HERE:Instagram: https://www.instagram.com/lanreako/DM US ON IG: (Our DM's are always open!)Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/TikTok:Bfiggy: https://www.tiktok.com/bfiggy/Kostas: https://www.tiktok.com/kostasgarcia/

5 Maj 202354min

59. How to use AI to LEVEL UP as a Creator

59. How to use AI to LEVEL UP as a Creator

AI is here and we're officially all going to be out of a job... KIDDING! But these AI tools are pretty revolutionary and today we wanted to discuss how you can utilize these tools in your life as a creator.STEP UP YOUR SPORTS FILMMAKING HERE:https://courses.thecreatorcoach.com/sports-opt-inCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE:https://courses.thecreatorcoach.com/BFIGGYSFXPACKIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.DM US ON IG: (Our DM's are always open!)Bfiggy: https://www.instagram.com/bfiggy/Kostas: https://www.instagram.com/kostasg95/Chase: https://www.instagram.com/chaseronii/TikTok:Bfiggy: https://www.tiktok.com/bfiggy/Kostas: https://www.tiktok.com/kostasgarcia/

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