Prof G on Marketing: Should Your Brand Take a Stand?

Prof G on Marketing: Should Your Brand Take a Stand?

Welcome to the second episode of our special series, Prof G on Marketing, where we answer questions from business leaders about the biggest marketing challenges and opportunities companies face today. In today’s episode, Scott answers your questions about whether brands should get political, how to pivot when industry assumptions no longer hold, and why marketers must adapt to a world where trust is shifting from institutions to individuals. Want to be featured in a future episode? Send a voice recording to officehours@profgmedia.com, or drop your question in the r/ScottGalloway subreddit. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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The Illusion of ESG Investing — with Tariq Fancy

The Illusion of ESG Investing — with Tariq Fancy

Tariq Fancy, the founder and CEO of The Rumie Initiative and the former chief investment officer for sustainable investing at BlackRock, joins Scott to discuss how ESG investing acts as “a dangerous p...

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Office Hours: Philanthropy, What to Do About Standardized Testing, and the Algebra of Making Predictions

Office Hours: Philanthropy, What to Do About Standardized Testing, and the Algebra of Making Predictions

Scott shares his thoughts on the roles that tests like the ACT and SAT play in college admissions. He then answers a question on how to be more charitable with your wealth, and explains his prediction...

14 Mars 202219min

Economic Cycles, Investing in Education, and Working Through Grief — with Ray Dalio

Economic Cycles, Investing in Education, and Working Through Grief — with Ray Dalio

Ray Dalio, founder and co-chief investment officer of Bridgewater Associates, joins Scott to discuss his latest book, “Principles for Dealing with the Changing World Order: Why Nations Succeed and Fai...

10 Mars 202252min

Office Hours: Uber’s Super App Prospects, Private Wealth Managers, and When to Raise Capital

Office Hours: Uber’s Super App Prospects, Private Wealth Managers, and When to Raise Capital

Scott answers a question about whether Uber is an appetizing acquisition target at its current valuation. He then offers advice on when to raise seed funding for your startup, and shares his wealth ma...

7 Mars 202218min

Russia’s Invasion of Ukraine and the Role of Intelligence — with Shane Harris

Russia’s Invasion of Ukraine and the Role of Intelligence — with Shane Harris

Shane Harris, an intelligence and national security reporter at The Washington Post, joins Scott to discuss the roles of intelligence, sanctions, and cyber attacks as they relate to Russia’s attack on...

3 Mars 202248min

Office Hours: LinkedIn’s Learning Opportunity, P&G and Unilever’s Gangster Move, and Making Cities Affordable

Office Hours: LinkedIn’s Learning Opportunity, P&G and Unilever’s Gangster Move, and Making Cities Affordable

Scott answers a question about how LinkedIn can become a stronger platform for educational content. He then shares how consumer packaged goods giants can innovate to stay relevant, and offers his thou...

28 Feb 202220min

State of Play: The Streaming Wars — with James Andrew Miller

State of Play: The Streaming Wars — with James Andrew Miller

James Andrew Miller, an investigative journalist and the author of Tinderbox: HBO’s Ruthless Pursuit of New Frontiers, joins the pod to discuss how the entertainment legend has differentiated itself o...

24 Feb 20221h 1min

Bonus Interview from Pivot Miami: Meredith Kopit Levien, the President and CEO of the New York Times

Bonus Interview from Pivot Miami: Meredith Kopit Levien, the President and CEO of the New York Times

Scott shares his interview with Meredith Kopit Levien, the President and CEO of the New York Times, which took place during Pivot Miami this past week.  Meredith discusses the future of news and journ...

19 Feb 202232min

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