Prof G on Marketing: Should Your Brand Take a Stand?

Prof G on Marketing: Should Your Brand Take a Stand?

Welcome to the second episode of our special series, Prof G on Marketing, where we answer questions from business leaders about the biggest marketing challenges and opportunities companies face today. In today’s episode, Scott answers your questions about whether brands should get political, how to pivot when industry assumptions no longer hold, and why marketers must adapt to a world where trust is shifting from institutions to individuals. Want to be featured in a future episode? Send a voice recording to officehours@profgmedia.com, or drop your question in the r/ScottGalloway subreddit. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Fixing the US Higher Education System — with Stig Leschly

Fixing the US Higher Education System — with Stig Leschly

Stig Leschly, the CEO and Founder of College101, an issue advocacy organization focused on US higher education, joins Scott to discuss a variety of issues surrounding higher ed, including the cartel-l...

20 Jan 202257min

Unlocks and 2022's Top Geopolitical Risks — with Ian Bremmer

Unlocks and 2022's Top Geopolitical Risks — with Ian Bremmer

Ian Bremmer, a political scientist who is focused on the business of geopolitics, joins Scott for a discussion about what he and his firm Eurasia Group believe will be the top geopolitical risks to pl...

13 Jan 20221h 8min

Office Hours: Virtual Real Estate, Tech Regulations, Fatherhood, and Prioritizing Your Life

Office Hours: Virtual Real Estate, Tech Regulations, Fatherhood, and Prioritizing Your Life

Scott answers a question about platforms like Decentraland and Sandbox, where users can buy and sell virtual land as NFTs. He then shares his thoughts on how to address the negative externalities of s...

10 Jan 202222min

2022 Predictions

2022 Predictions

Scott discusses his predictions for the year ahead and reviews the ones he got right and wrong in 2021.  Scott also shares his thoughts on Apple’s big milestone of reaching a $3 trillion valuation.  A...

6 Jan 20221h

The Algebra of Happiness

The Algebra of Happiness

For our final episode of the year, we hear Scott read an excerpt from his National Bestseller, “The Algebra of Happiness.” He shares stories of his family, overcoming his imposter syndrome, and findin...

23 Dec 202115min

Democratizing One-Click Checkout — with Ryan Breslow

Democratizing One-Click Checkout — with Ryan Breslow

Ryan Breslow, the founder and CEO of Bolt — a technology company that has raised more than $600 million and 18x’d its valuation in 18 months, joins Scott to discuss scaling the company, fundraising, a...

20 Dec 202125min

The Creator Economy — with Nuseir Yassin

The Creator Economy — with Nuseir Yassin

Nuseir Yassin, the host of the Nas Daily vlog and the CEO of Nas Academy, joins Scott to discuss the state of play in the creator economy. We hear about Nuseir’s path to building an online following o...

16 Dec 202136min

Office Hours: The Power of the Apple Car, the University of Austin’s Missed Opportunity, and the Algebra of Wealth

Office Hours: The Power of the Apple Car, the University of Austin’s Missed Opportunity, and the Algebra of Wealth

Scott answers a question on how Apple could differentiate from Tesla and Rivian with its Apple Car, and predicts what it will mean for the company’s valuation. He then shares his thoughts on the Unive...

13 Dec 202116min

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