Trailblazers in Tech: SAP BWN, Women's Leadership, Family Balance, and Diversity in ERP
Women In ERP5 Juni 2025

Trailblazers in Tech: SAP BWN, Women's Leadership, Family Balance, and Diversity in ERP

Recorded in 2024 live from SAP Dublin as part of the SAP Business Women's Network sessions, Meet two trailblazing women, Elmarie Caniffe of Heineken and Maria Jose Loret Crespo formally of Aptiv, who are breaking barriers in male dominant industries and redefining leadership in the ERP industry.


Elmarie shares her transformative 25-year journey at Heineken, revealing how innovative projects like SAP implementation have been pivotal in her career. Meanwhile, Maria invites us into her world, reflecting on how a childhood fascination with thunderstorms in Spain sparked her passion for numbers and logic. Together, their stories illuminate the profound impact of personal experiences on professional growth, underscoring the importance of diversity and inclusion in shaping successful careers.


The episode also unpacks the complex landscape women navigate to balance professional ambitions with family responsibilities. Through candid conversations, we explore the pressing need for supportive networks and organizational flexibility, which are crucial in building confidence and encouraging women to pursue their career goals.

The discussion brings into focus societal expectations and childcare costs, advocating for policy reforms to ensure that women aren't sidelined in the workforce due to these challenges.


We emphasize the necessity of strong allies, both male and female, in fostering an environment where women can thrive and overcome self-doubt.

As we shift gears, we delve into Heineken's ambitious digital transformation through its Evergreen strategy, highlighting how AI and ERP innovations are revolutionizing the brewing industry. This journey isn't just about technology; it's about cultivating a culture of diversity and inclusion to drive innovation and productivity. From the impact of diverse teams at Murphy's Breweries in Cork to the global efforts in achieving gender balance, we reveal how embracing diverse perspectives leads to better business outcomes.


By creating spaces for growth and collaboration, Heineken showcases the immense value of a diverse workforce in navigating complex transformation journeys.

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