104. Our Lessons from FY25 That Actually Moved The Needle In Our Business This Year

104. Our Lessons from FY25 That Actually Moved The Needle In Our Business This Year

In this reflective and strategy-packed episode, Jess and Meg look back on the biggest lessons, shifts, and breakthroughs that defined their FY25—both personally and professionally. From evolving team leadership and launching high-converting events to navigating ad funnels and implementing time audits, they pull back the curtain on what it really takes to grow and lead in business. They explore the importance of identity in shaping outcomes, why decisive action trumps overplanning, and how to strategically protect your energy while building a brand that scales.You’ll also hear insights on optimizing operations, elevating mentorship, and the value of choosing the right environments (and people) to surround yourself with.Whether you're leading a growing team, scaling offers, or simply want to step into a more empowered version of yourself, this episode offers real, actionable perspective.


Meg is a Business Mentor for online health and fitness coaches who are done with generic strategies, and ready to build a business that actually reflects the depth of what they do.

She helps coaches create a streamlined client journey that delivers life-changing results — not just through systems, but through psychology-backed coaching that goes beyond macros and mindset soundbites.

With a decade of experience running a multi-6 figure fitness coaching company herself (MGTVY Coaching), Meg will guide you on how to coach with more impact, build a community of clients who never want to leave, show up online with clarity and authenticity, and sell with absolute conviction.

The result? High monthly recurring revenue and a business you are excited to wake up for.

📈🦄 Book your FREE discovery call today https://calendly.com/meg-mgtvy/discovery-call

💪🏼🍎 Enquire for health and fitness coaching with MGTVY https://www.megtovey.com/game-plan-session


💄🔓Jess is the Founder of House of Brows Cosmetic Tattoo and HB Academy, an Accredited Trainer, Expert Cosmetic Tattoo Artist, and Business Mentor. Jessica helps beauty business owners stand out, sell out, and scale with confidence, systems, and authority. Through her mentorship, Jessica supports beauty professionals to build unique and recognisable brands that attract premium clients, and build businesses that generate consistent high income months. Jess combines elite-level industry expertise with business strategies and her proven framework, to empower artists to own their value, lead with authority, and create long-term, scalable success. If you're ready to stop playing small and start building the business you've always envisioned, now is the time to take action.

To learn more about mentorship, click here → ⁠ https://www.houseofbrows.com.au/pages/pmu-authority

Discuss if you would be a good fit for mentorship with Jessica, book your FREE discovery call here → ⁠https://www.houseofbrows.com.au/pages/lets-chat-about-hb-academy


Connect with Us

Podcast Instagram: ⁠⁠https://www.instagram.com/talktoveytomepod/⁠

Meg’s Instagram: ⁠⁠https://www.instagram.com/megantovey/⁠⁠

Jess’s Instagram: ⁠⁠https://www.instagram.com/jesstovey/⁠

https://www.instagram.com/houseofbrows__/⁠


Chapters:

  • 00:00 – Introduction: Business growth, life updates & FY25 reflections

  • 01:43 – Business scaling: Hiring, ad management, and delegation

  • 06:56 – Leadership development and team training systems

  • 07:50 – Time audits: Evaluating task categories and strategic focus

  • 08:37 – HB Academy Open Day: Community engagement and brand visibility

  • 12:12 – Transforming events into conversion opportunities

  • 18:26 – Sales strategy: Pre-sale offers and nurturing leads

  • 21:09 – Launch strategy: Client case study and campaign execution

  • 22:22 – Mentorship value across different industries

  • 24:55 – Systems transition: Platform consolidation for scalability

  • 25:42 – Exploring Instagram broadcast channels for audience engagement

  • 27:10 – FY25 Lessons: 5 Lessons

  • 46:04 – Wrap-up: Your FY25 recap and FY26 recalibration

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38. Part 2 Reaching Your Potential By Stepping Outside Of Your Comfort Zone

38. Part 2 Reaching Your Potential By Stepping Outside Of Your Comfort Zone

This week on 'Talk Tovey To Me,' Jess and Meg share invaluable advice on pushing beyond your comfort zone, offering practical tips and highlighting potential outcomes. Don't miss out if you're ready to elevate your game. Each week Meg and Jess Tovey, two sisters who have achieved immense success in their respective industries let you in on their weekly catch-up! You’ll get the inside scoop on everything from mindset, business, self-development and everything in between… because hot girls don’t gatekeep!  Get involved in our next sissy advice segment! Add your ANONYMOUS questions or situations you want advice on, here: https://hfwfdtqd4pp.typeform.com/to/tIFkVq5d Follow us on Instagram  @talktoveytomepod Credits Hosts: Jess Tovey  ⁠House Of Brows⁠ ⁠House Of Brows Instagram⁠ Meg Tovey  ⁠Meg Tovey Strength + Nutrition Coaching Website⁠ ⁠Meg Tovey Instagram⁠ Original Concept: Meg Tovey & Jess Tovey  Producer: Hey Al! Productions

6 Dec 202318min

37. Reaching Your Potential By Stepping Outside Of Your Comfort Zone Part 1

37. Reaching Your Potential By Stepping Outside Of Your Comfort Zone Part 1

This week on Talk Tovey To Me, Meg and Jess bring you part one of ‘Reaching Your Potential By Stepping Outside Of Your Comfort Zone’. You’ll gain exclusive insight into the big moves Jess and Meg are taking within their own businesses and discover the key takeaways and important messages they've gleaned from recent industry events, while also diving into the transformative benefits of stepping outside your comfort zone.  Each week Meg and Jess Tovey, two sisters who have achieved immense success in their respective industries let you in on their weekly catch-up! You’ll get the inside scoop on everything from mindset, business, self-development and everything in between… because hot girls don’t gatekeep!  Get involved in our next sissy advice segment! Add your ANONYMOUS questions or situations you want advice on, here: https://hfwfdtqd4pp.typeform.com/to/tIFkVq5d Follow us on Instagram  @talktoveytomepod Credits Hosts: Jess Tovey  ⁠House Of Brows⁠ ⁠House Of Brows Instagram⁠ Meg Tovey  ⁠Meg Tovey Strength + Nutrition Coaching Website⁠ ⁠Meg Tovey Instagram⁠ Original Concept: Meg Tovey & Jess Tovey  Producer: Hey Al! Productions

30 Nov 202342min

Ep 036: How To Ditch Your Scarcity Money Mindset And Move Towards A Life Of Abundance

Ep 036: How To Ditch Your Scarcity Money Mindset And Move Towards A Life Of Abundance

This week on 'Talk Tovey To Me,' Meg and Jess dissect the secrets of money mindsets, offering invaluable insights on identifying your financial mindset to pave the way for an abundant life. Dive deep into understanding your current money mindset, and its origins, and discover actionable steps for transformative change. Each week Meg and Jess Tovey, two sisters who have achieved immense success in their respective industries let you in on their weekly catch-up! You’ll get the inside scoop on everything from mindset, business, self-development and everything in between… because hot girls don’t gatekeep!  Get involved in our next sissy advice segment! Add your ANONYMOUS questions or situations you want advice on, here: https://hfwfdtqd4pp.typeform.com/to/tIFkVq5d Follow us on Instagram  @talktoveytomepod Show Notes Rich Dad Poor Dad by Robert Kiyosaki and Sharon Lechter Rich Dad's CASHFLOW Quadrant: Rich Dad's Guide to Financial Freedom by Robert Kiyosaki The Barefoot Investor: The Only Money Guide You'll Ever Need by Scott Pape Secrets of the Millionaire Mind: Mastering the Inner Game of Wealth by T. Harv Eker Credits Hosts: Jess Tovey  House Of Brows House Of Brows Instagram Meg Tovey  Meg Tovey Strength + Nutrition Coaching Website Meg Tovey Instagram Original Concept: Meg Tovey & Jess Tovey  Producer: Hey Al! Productions

22 Nov 202354min

EP 035: Big Sissy Advice… Should You See A Psychologist? Navigating Betrayal In Relationships And Ditching Toxic Friends And Partners

EP 035: Big Sissy Advice… Should You See A Psychologist? Navigating Betrayal In Relationships And Ditching Toxic Friends And Partners

This week Jess and Meg give some of the best advice to date!! You guys asked everything from how to seek professional help when you need it, to how to navigate a really sticky situation between a friend and a partner and boy did the girls deliver on the answers.  Each week Meg and Jess Tovey, two sisters who have achieved immense success in their respective industries let you in on their weekly catch-up! You’ll get the inside scoop on everything from mindset, business, self-development and everything in between… because hot girls don’t gatekeep!  Get involved in our next sissy advice segment! Add your ANONYMOUS questions or situations you want advice on, here: https://hfwfdtqd4pp.typeform.com/to/tIFkVq5d Follow us on Instagram  @talktoveytomepod Credits Hosts: Jess Tovey  House Of Brows House Of Brows Instagram Meg Tovey  Meg Tovey Strength + Nutrition Coaching Website Meg Tovey Instagram Original Concept: Meg Tovey & Jess Tovey  Producer: Hey Al! Productions

15 Nov 202333min

EP 034: Learn Meg Tovey’s Secrets To Succeeding As A Multi-Six-Figure Business Owner, And How You Can Get The Most Out Of Working With A Fitness Coach

EP 034: Learn Meg Tovey’s Secrets To Succeeding As A Multi-Six-Figure Business Owner, And How You Can Get The Most Out Of Working With A Fitness Coach

In this episode, the spotlight turns on Meg Tovey, a multi-six-figure business owner, fitness coach, and mentor, as she shares her journey and insights with Jess. With a background in accredited sports nutrition and eight years of experience, including competing in fitness modelling, Meg's approach is refreshingly scientific and enjoyable, breaking away from the typical 30-day challenges, steamed. chicken and broccoli meal plans. Instead, she educates and empowers her clients to make informed decisions that transform their entire lifestyle. Her story and success as a multi-six-figure business owner and mentor offer valuable inspiration for those seeking to make meaningful strides in both fitness and entrepreneurship. Don't miss this episode if you're looking to unlock the secrets behind Meg's incredible achievements. Each week Meg and Jess Tovey, two sisters who have achieved immense success in their respective industries let you in on their weekly catch-up! You’ll get the inside scoop on everything from mindset, business, self-development and everything in between… because hot girls don’t gatekeep!  Get involved in our next sissy advice segment! Add your ANONYMOUS questions or situations you want advice on, here: https://hfwfdtqd4pp.typeform.com/to/tIFkVq5d Follow us on Instagram  @talktoveytomepod Credits Hosts: Jess Tovey  House Of Brows House Of Brows Instagram Meg Tovey  Meg Tovey Strength + Nutrition Coaching Website Meg Tovey Instagram Original Concept: Meg Tovey & Jess Tovey  Producer: Hey Al! Productions

8 Nov 202356min

EP 033: Morgan T Nelson On Being Financially Free At 23 To Becoming Who You Want To Be In Life And Business

EP 033: Morgan T Nelson On Being Financially Free At 23 To Becoming Who You Want To Be In Life And Business

Join Meg and Jess as they interview the incredible Morgan T Nelson, a world-travelling expert in success, personal growth, and overcoming mental limitations. With nearly a decade of experience, he's spoken on international stages and trained in Neuro Linguistic Programming. Now, as the CEO of Morgan T Nelson Events, he helps millennials break free from fear and self-doubt to achieve intentional, passionate success. Don't miss this episode if you're looking to build the skills and mindset for a life of freedom. CW: This episode contains a discussion about suicide.  Each week Meg and Jess Tovey, two sisters who have achieved immense success in their respective industries let you in on their weekly catch-up! You’ll get the inside scoop on everything from mindset, business, self-development and everything in between… because hot girls don’t gatekeep!  Get involved in our next sissy advice segment! Add your ANONYMOUS questions or situations you want advice on, here: https://hfwfdtqd4pp.typeform.com/to/tIFkVq5d Follow us on Instagram  @talktoveytomepod Credits Hosts: Jess Tovey  House Of Brows House Of Brows Instagram Meg Tovey  Meg Tovey Strength + Nutrition Coaching Website Meg Tovey Instagram Guest: Morgan T Nelson Original Concept: Meg Tovey & Jess Tovey  Producer: Hey Al! Productions

1 Nov 202359min

Ep 032: Daring to Dream in Life and Business, a Reflection on the Morgan T Nelson Event

Ep 032: Daring to Dream in Life and Business, a Reflection on the Morgan T Nelson Event

This week, we delve into Meg's profound experience at Morgan T Nelson's recent ‘Dream Out Loud’ event. We discuss everything from the intricate dynamics of embracing vulnerability, demonstrating self-determination, and leaning into fear in all aspects of life and business.  Each week Meg and Jess Tovey, two sisters who have achieved immense success in their respective industries let you in on their weekly catch-up! You’ll get the inside scoop on everything from mindset, business, self-development and everything in between… because hot girls don’t gatekeep!  Get involved in our next sissy advice segment! Add your ANONYMOUS questions or situations you want advice on, here: https://hfwfdtqd4pp.typeform.com/to/tIFkVq5d Follow us on Instagram @talktoveytomepod Hosts: Jess Tovey  House Of Brows House Of Brows Instagram Meg Tovey  Meg Tovey Strength + Nutrition Coaching Website Meg Tovey Instagram Original Concept: Meg Tovey & Jess Tovey  Producer: Hey Al! Productions

25 Okt 202349min

Ep 031: 8 things you MUST know before getting any cosmetic tattoo or starting your own PMU Business

Ep 031: 8 things you MUST know before getting any cosmetic tattoo or starting your own PMU Business

Get involved in our next sissy advice segment! Add your ANONYMOUS questions or situations you want advice on, here: https://hfwfdtqd4pp.typeform.com/to/tIFkVq5d Follow us on Instagram @talktoveytomepod

18 Okt 202354min

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