From Local Waste to John Lewis Shelves: The ReBorn Growth Story with Brian Walmsley

From Local Waste to John Lewis Shelves: The ReBorn Growth Story with Brian Walmsley

Brian Walmsley is the founder and CEO at ReBorn, the world’s first homewares brand made entirely from local waste. Founded in 2022 they now sell via wholesale, Amazon, and their Shopify store, and are doing £500,000 a year.

Hit PLAY to hear:

  • ♻️ How Brian turned local plastic waste into a £500K/year homewares brand
  • 🚫 The prototype that bombed—and what it revealed about real customer tastes
  • 🛍️ Why relationships (not cold emails) get you into retailers like John Lewis
  • 🌱 The #1 mistake brands make when trying to “go sustainable”
  • 🤝 How to grow your team with sweat equity (and avoid legal headaches)
  • 🔄 The genius supply chain move that became a brand story goldmine

Key timestamps to dive straight in:

[04:04] "Sustainable Housewares Market Opportunity"

[09:19] Recycled Materials Procurement Overview

[12:55] "Combining Qualitative and Quantitative Insights"

[15:15] Hybrid Teamwork Approach

[17:30] Key Partnerships: Legal & Human Focus

[20:55] "Category Building for Profitability"

[21:50] Listen to Brian’s Top Tips!

Full episode notes here: https://ecmp.info/548

.

.



This podcast uses the following third-party services for analysis:

Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/ --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(627)

Uncle Matt’s Hats: Using Storytelling, UGC, and Mission to Grow an eCommerce Brand

Uncle Matt’s Hats: Using Storytelling, UGC, and Mission to Grow an eCommerce Brand

Steve Willicott is the founder at Uncle Matt's Hats, selling baseball caps and supporting men’s mental health. Founded in 2024, they sell via their Shopify store, and are about to launch their second ...

25 Maj 32min

How Moon Phase Studios Scaled to £1M with Email Marketing & Seasonal Strategy, with Hayley Jones

How Moon Phase Studios Scaled to £1M with Email Marketing & Seasonal Strategy, with Hayley Jones

Hayley Jones is the Artist and Founder at Moon Phase Studios. The studio exists to empower its customers to become more attuned to the moon through art, books, and rituals. It was founded in November ...

18 Maj 29min

From DTC to B2B: How Moyu Scaled to €1.5M by Shifting Its Sales Strategy with Roel Schatorjé

From DTC to B2B: How Moyu Scaled to €1.5M by Shifting Its Sales Strategy with Roel Schatorjé

Roel Schatorjé is the Founder of MOYU, sellers of erasable stone paper notebooks, designed to reduce single-use paper and reforest the planet. Founded in 2019 they now sell via wholesale, and their Sh...

11 Maj 30min

How to Grow Profits in 2026

How to Grow Profits in 2026

In this special episode of the eCommerce MasterPlan Podcast, Chloe Thomas shares a panel discussion from a recent webinar focused on one big question: How can eCommerce brands grow both sales and prof...

4 Maj 55min

How Beevive Built a Multi-Million Pound Brand from a Single Product Idea, with Faye Whitley

How Beevive Built a Multi-Million Pound Brand from a Single Product Idea, with Faye Whitley

Faye Whitley is the co-founder and managing director of Beevive creators of The Original Bee Revival Kit, and recent Dragon’s Den stars. Founded in 2018 they’ve sold over £2million of product via thei...

27 Apr 36min

How Sticking to One Core Product Drove Project Repat’s $12M eCommerce Success, with Nathan Rothstein

How Sticking to One Core Product Drove Project Repat’s $12M eCommerce Success, with Nathan Rothstein

Nathan Rothstein is co-founder of Project Repat, who turn your favourite old t-shirts into quilts. Founded in 2012 they now sell via a Shopify site and do $12million a year.  Returning to the podcast ...

20 Apr 28min

From 1795 to Shopify: Building a £12M eCommerce Toy Brand, with Joe Jaques

From 1795 to Shopify: Building a £12M eCommerce Toy Brand, with Joe Jaques

Joe Jaques is the CEO at Jaques of London, inventors of croquet, ping pong and chess as we know them, and championing play as the foundation of learning. Founded in 1795 (yes over 200 years ago) Joe i...

13 Apr 36min

Fashion and Sustainability - what do consumers want now, and how can brands benefit from it?

Fashion and Sustainability - what do consumers want now, and how can brands benefit from it?

Bhavishya Ramchander is the CEO at Reloom, a platform where conscious consumers meet verified, sustainable fashion brands. Founded in 2025 they’ve been featured in Forbes, Business Insider, Vogue Euro...

6 Apr 33min

Populärt inom Business & ekonomi

framgangspodden
varvet
badfluence
uppgang-och-fall
svd-tech-brief
rss-jossan-nina
bathina-en-podcast
rss-borsens-finest
tabberaset
avanzapodden
rss-dagen-med-di
rss-inga-dumma-fragor-om-pengar
rss-kort-lang-analyspodden-fran-di
fill-or-kill
24fragor
lastbilspodden
kapitalet-en-podd-om-ekonomi
borsmorgon
bilar-med-sladd
rikatillsammans-om-privatekonomi-rikedom-i-livet