Ep. 2397 Barbara Fitzgerald interviews Andrea Eby of Wine Scholar Guild | Masterclass US Wine Market

Ep. 2397 Barbara Fitzgerald interviews Andrea Eby of Wine Scholar Guild | Masterclass US Wine Market

Welcome to Episode 2397 of the Italian Wine Podcast. In this episode, Barbara Fitzgerald interviews Andrea Eby of the Wine Scholar Guild. Key takeaways: Understanding the rising interest in wine education while consumption is in decline. How to empower trade professionals to educate customers confidently, without overwhelming them. Tips for translating Italian wine stories into language that resonates with American consumers. More about the guest: Andrea Eby Andrea Eby is the Italian programs director at the Wine Scholar Guild and a stage two Masters of Wine student with over a decade of experience in the wine trade. In 2020 she founded Vinsanity Consulting and Vinsanity School of Wine in Winnipeg, Canada. She imports Italian wines and consults for Italian wineries looking for help to navigate the complex Canadian market. Connect: Website: https://www.winescholarguild.com/ Instagram: https://www.instagram.com/andrea_elizabeth_eby/ LinkedIn: https://www.linkedin.com/in/andreaeby More about the host: Barbara Fitzgerald With a career of nearly two decades in the wine industry, Barbara specializes in D2C marketing and business development. She's led roles from entry level to senior management, combining her extensive experience with data analysis, critical thinking and storytelling while driving revenue growth and brand recognition for California wineries. As a part of the 4th generation of an Italian-American family among the California wine industry pioneers, Barbara has spent her life around wine growing, production, marketing, distribution and hospitality. A Syracuse University graduate, she returned to California to gain diverse industry perspectives from a range of wineries. As an Italian Wine Ambassador, she brings her expertise to the Italian wine market, known for its authenticity and consumer demand. Barbara now runs Apri La Creative Consulting, coaching wineries in Italy and the US to strategically develop their D2C channels in line with their brand values. Together with her husband, Barbara also owns and operates a boutique wine production company, and a small import company specializing in Italian wines to the US. Connect: Instagram: https://www.instagram.com/barbarajeanfitz/LinkedIn: https://www.linkedin.com/in/barbara-fitzgerald-iwa/Website: https://www.aprilacreative.com _______________________________ Let's keep in touch! Follow Italian Wine Podcast on our social media channels: Instagram: https://www.instagram.com/italianwinepodcast/ Facebook: https://www.facebook.com/ItalianWinePodcast Twitter: https://www.twitter.com/itawinepodcast Tiktok: https://www.tiktok.com/@mammajumboshrimp LinkedIn: https://www.linkedin.com/company/italianwinepodcast If you feel like helping us, donate here: https://www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

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Ep. 108 Monty Waldin interviews Rebecca Hopkins (Colangelo & Partners) | Monty Waldin's Let's Talk Wine Biz

Ep. 108 Monty Waldin interviews Rebecca Hopkins (Colangelo & Partners) | Monty Waldin's Let's Talk Wine Biz

In this episode Monty Waldin meets Rebecca Hopkins (Executive Vice President at Colangelo & Partners). Rebecca is originally from McLaren Vale in Australia and has worked in the wine industry in both Australia and the United States. Rebecca is an expert in brand communication and event marketing and talks about her current projects on Californian wine with Colangelo & Partners. Rebecca provides some useful tips about selling wine with words and identifies some mistakes to avoid. She also talks about how millennials respond to wine marketing and their interest in the physical experience of wine. Tune in for another exciting episode of out “Let’s talk wine biz – wine2wine series”!

21 Maj 201816min

Ep. 107 Monty Waldin interviews Francesca Bava (Cocchi Spumanti) | Discover Italian Regions: Piedmont / Piemonte

Ep. 107 Monty Waldin interviews Francesca Bava (Cocchi Spumanti) | Discover Italian Regions: Piedmont / Piemonte

In this episode Monty Waldin meets Francesca Bava (Giulio Cocchi Spumanti). Francesca is Roberto Bava’s daughter (see episode 105) and works for the Giulio Cocchi brand owned by the Bava family. Francesca tells Monty all about Asti Spumante, Cocchi’s aromatized wines and their signature Vermouth, made with a mix of 30 herbs including artemisia!

15 Maj 20189min

Ep. 106 Monty Waldin interviews Felicity Carter (Meininger's Wine Business International) | Monty Waldin's Let's Talk Wine Biz

Ep. 106 Monty Waldin interviews Felicity Carter (Meininger's Wine Business International) | Monty Waldin's Let's Talk Wine Biz

In this episode, Monty Waldin meets Felicity Carter, Editor-in-Chief at Meininger’s Wine Business International to discuss wine journalism. Felicity tells Monty her personal story and her own talks about wine writing, the importance of a good editor, and the future of paper and online wine magazines. She also provides some interesting suggestions on writing to wine journalists out there!

14 Maj 201820min

Ep. 105 Monty Waldin interviews Roberto Bava (Bava Winery) | Discover Italian Regions: Piedmont / Piemonte

Ep. 105 Monty Waldin interviews Roberto Bava (Bava Winery) | Discover Italian Regions: Piedmont / Piemonte

In this episode Monty Waldin meets Roberto Bava, whose family owns the Bava Winery in Cocconato d’Asti (Piemonte). Roberto tells Monty about the Malvasia di Schierano native grape whose wines can be paired with strawberries and cream, and, more adventurously, as he suggests, with Thai shrimps and Korean kimchi. Monty and Roberto also talk about the Nizza Monferrato denomination for Barbera and more delicious food pairings with Bava’s Barolo. Tune in for another gourmet trip to Piemonte!

8 Maj 20189min

Ep. 104 Monty Waldin interviews Jeffery Tobias Halter (YWomen) | Monty Waldin's Let's Talk Wine Biz

Ep. 104 Monty Waldin interviews Jeffery Tobias Halter (YWomen) | Monty Waldin's Let's Talk Wine Biz

In this episode of “Let’s talk wine biz – wine2wine series” Monty Waldin meets Jeffery Tobias Halter, President of YWomen Gender Corporate Consulting. Jeffrey spoke at wine2wine 2017 as part of the Women of the Vine and Spirits track on advancing women in the workplace. In this podcast Monty and Jeffrey talk about business strategies to empower women in the workplace and to advance their leadership in business more broadly. Tune in for some interesting reflections on gender issues in business that will also benefit professionals in the wine sector at large.

7 Maj 201817min

Ep. 103 Monty Waldin interviews Tim Banks (Ornellaia Winery) | Discover Italian Regions: Tuscany / Toscana

Ep. 103 Monty Waldin interviews Tim Banks (Ornellaia Winery) | Discover Italian Regions: Tuscany / Toscana

In this episode Monty Waldin meets Tim Banks, Sales and Marketing Director at the renowned Ornellaia winery in Tuscany. Monty and Tim discuss Ornellaia’s importance and fame as well as its new developments including a white Ornellaia wine. Tim also compares Italian and French wine business cultures. Tune in for a legendary and “Super Tuscan” episode of Italian Wine Podcast!

1 Maj 201817min

Ep. 102 Monty Waldin interviews Roddy Ropner (Wellsprings Wine) | Monty Waldin's Let's Talk Wine Biz

Ep. 102 Monty Waldin interviews Roddy Ropner (Wellsprings Wine) | Monty Waldin's Let's Talk Wine Biz

This episode will bring listeners on a journey to two Asian markets for Italian wine, Hong Kong and Japan. Monty Waldin meets Roddy Ropner, director at Wellspring Wines in Hong Kong, to discuss Asian market, wine education, Barbaresco and Soave! Tune in for another episode of our “Let’s talk wine biz – #wine2wine series”!

30 Apr 201815min

Ep. 101 Monty Waldin interviews Luca D'Andrea (Corvezzo Winery) | Discover Italian Regions: Veneto

Ep. 101 Monty Waldin interviews Luca D'Andrea (Corvezzo Winery) | Discover Italian Regions: Veneto

In this episode Monty Waldin meets Luca D’Andrea, export manager at the Corvezzo Winery in Veneto. Luca talks about sustainable viticulture in the estate, which is also certified vegan and features the largest vineyard extension for organic Prosecco. Join Monty and Luca for some interesting conversations about Prosecco, Prosecco col fondo and the latest Prosecco trends!

24 Apr 201816min

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