Liquid Death: Mike Cessario
Mike Cessario came up with the idea for a viral water brand by asking himself “What is the dumbest possible idea we could have?” His answer was Liquid Death: an aluminum can of water that looks like a...
22 Jan 20241h 19min
Doing the bees’ work with Thai Sade of BloomX
Thai Sade is the co-founder and CEO of BloomX, a company that has developed crop-pollinating technology to replicate natural pollinators like bees and other insects. So much of what we eat depends on ...
18 Jan 202432min
Primary: Christina Carbonell and Galyn Bernard
The apparel industry - be it high fashion or everyday wear - is a crowded and noisy market to crack. Just think about the sheer number of athletic shoes or jeans available at both ends of the price sp...
15 Jan 20241h 12min
Designing shoes for women's feet with Wes and Allyson Felix of Saysh (2023)
Allyson Felix is the most decorated American track and field athlete of all time. She’s also a mother. Those two identities came into conflict in 2018 when negotiating a contract renewal with her shoe...
11 Jan 202451min
Calendly: Tope Awotona (2020)
After emigrating from Nigeria to the US to attend college, Tope Awotona worked as a door-to-door salesman and eventually set out to become a tech entrepreneur. He launched a series of e-commerce busin...
8 Jan 20241h 10min
Sharing the 2023 HIBT Lab Highlight Reel
A special look back at some of our favorite How I Built This Lab episodes of 2023. Hear how Pinky Cole built the vegan fast food chain Slutty Vegan after a devastating fire destroyed her first restaur...
4 Jan 202456min
Aviator Nation: Paige Mycoskie
In 2006, Paige Mycoskie walked into one of the most exclusive boutiques in LA, wearing her handmade clothes and hoping to get a meeting with the buyer. And why not? On the street, people seemed to lov...
1 Jan 20241h 8min
Charging up the electric vehicle market with RJ Scaringe of Rivian
Rivian’s all-electric vehicles have been in high demand thanks to their unique look and handy features. But soon after hitting the market, a series of supply chain snarls led to a backlog of orders an...
28 Dec 202335min
