The Opportunity Podcast28 Mars 2023

Did AI Just Kill Affiliate Marketing? With Greg Elfrink [The Opportunity Ep.124]

Since the release of OpenAI's ChatGPT, AI has been the talk of the town among affiliate marketers.

Some hail it as a hero that will usher in a new age of efficiency and money-making opportunities. Others see AI as their downfall and are ready to grab their torches and pitchforks to defend their livelihood.

So, is AI the beginning of the end for affiliate marketing?

That is the question that Greg seeks to answer in this week's episode. Greg assesses the most common fears content site owners have when it comes to AI. These fears include Google punishing AI content, and AI-powered search killing organic SEO.

Greg counters these arguments by breaking down the many uses of AI in affiliate marketing and explains that Google can't afford the financial costs of deploying AI-powered search or the resulting loss of paid advertising revenue.

Even if AI were to reinvent SEO, Greg doesn't believe it will happen any time soon. He explains,

"SEO as we know it will change… after a while. The overnight destruction of content websites as we know it won't happen in the span of weeks. At lightning speed, we might see a significant shift in 2 years, more than likely we're over 5 years away from a significant change."

Lastly, Greg takes a closer look at Bing's role in the AI revolution and explains how Bing could use AI as a weapon against their oldest foe Google.

So, what do you think? Will AI be a bridge to greener pastures for affiliate marketers, or is this the end of the line for SEO?

Topics Discussed in This Episode:

Will AI be the death of search engines? (01:50)
How to use AI to boost your online business (03:40)
Why SEOs are nervous about the impact of AI (17:07)
Why Google search and Bing won't be replaced by AI (22:16)
How Bing could use AI to bring down Google (29:05)
Why AI shouldn't put you off buying a website (33:54)
How to hedge your bets against search engines by owning your data (38:00)

Mentions:

Sit back, grab a coffee, and learn more about the role AI will play in the future of affiliate marketing.

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