The App Growth Strategy Behind LightX’s 50M+ Installs

How do you maximize ASO seasonality? Did you know that different keywords may gain popularity based on the season? You will discover how to leverage seasonality with unique creatives, in-app experiences, and in-app event cards to boost conversion rates. Also, you'll discover how to improve the retention rate of your current users. In addition, you will learn how to optimize your keywords, creative and your entire app store presence. Pelin Culha is the UA Advisor & Apple Search Ads Client Partner at Mobile Action. App Audited: https://apps.apple.com/app/da-vinci-kids-fun-learning/id1169403787?l=en&platform=iphone This video is part of the Indie Heroes Virtual Bootcamp held last November 8, 2022. SPONSORS Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

3 Jan 202341min

Discover how 2 indie developers made small changes that had a huge impact on their app business. I am so grateful to the YouTube audience that for our last live stream of 2022, I wanted to highlight success stories from the audience. You will discover: - The impact of transitioning from one time in-app purchases to subscriptions - How to get featured by Apple as an indie developer - How to use behavioral science to increase sales - The strategies to get to your first $1K MRR Learn more about: https://halmi.sk/ https://viktormaric.com/ App Audits NoMOGasTax.com https://play.google.com/store/apps/details?id=text.editor.wordprocessor.writer.wordpad https://play.google.com/store/apps/details?id=com.project.rbxproject&hl=en_US&gl=US SPONSORS Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

26 Dec 20221h 24min

Looking for a no-code app builder for your coaching or course business? Breakthough powers apps for some of the biggest coaches in the fitness, meditation, and lifestyle industry. Sunny Dulay is the Founder and CEO of Breakthrough. Prior to Breakthrough, he independently built and launched several mobile apps that were shut down by large companies that only integrated his features several years later. Headspace - the meditation app that changed Sunny's life. So he decided to chase his passion of building apps and self improvement with Breakthrough! App Audits https://play.google.com/store/apps/details?id=dev.refa.studentpath https://www.tembride.com/ SPONSORS Want to boost your mobile app’s search visibility on Google Play & App Store? Find hundreds of the most relevant and popular keywords for your app in 1 minute and сreate effective metadata with ASOMobile. Check them out at asomobile.net. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

19 Dec 20221h 7min

Retention is such a critical part of any business, but one of the toughest to get right. Tom Hammond, Co-Founder & CEO at UserWise, shares how to create liveops and design surprising experiences that draw users back each day. You will also discover, how to integrate user acquisition (UA) and marketing into the product exerience to create the ideal user journey. Tom Hammond is a serial entrepreneur currently focused on building out UserWise, the first liveops platform designed to help apps and games deliver personalized experiences to users to boost engagement and revenue. App Audits: https://apps.apple.com/de/app/dual-space-pdf-for-whatsapp/id1537878096?l=en https://play.google.com/store/apps/details?id=com.headlinenetwork.app SPONSORS Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

12 Dec 202257min

Ania is the Founder and Creator of Rootd, a mobile app for panic attacks and anxiety relief. She has grown to help over 2 million users in over 150 countries and has been featured on the App Store 100+ times. Discover how she created a mission-led business, how she overcame the early "no's" before finally breaking through, and why she decided to bootstrap her business instead of seeking investment capital. More About Ania: Ania has been selected for a Developer Spotlight by Apple, as a “30 Under 30” winner by BC Business, a "Canadian Woman in Tech You Should Know" by the Daily Hive, and one of “20 Women Entrepreneurs to Watch” by Founders Fund. Rootd has been named "App of the Day" in multiple countries, and as one of the "best apps for anxiety" by Healthline, Cosmopolitan, and Women’s Health, and was featured in the Time Magazine special edition: The Age of Anxiety. App Audits: https://play.google.com/store/apps/details?id=com.todolist.planner.diary.journal https://apps.apple.com/us/app/life-quality-tracker-journal/id1603403485 SPONSORS Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

5 Dec 20221h 8min

Discover the 5 key metrics that you MUST pay attention to when growing your subscription app. App Audits: https://apps.apple.com/us/app/mi-nu-ti-ae/id1192323032 https://apps.apple.com/rs/app/i-am-positive-affirmations/id1591901241 SPONSORS Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

21 Nov 20221h 2min

Discover how to evaluate game and app ideas from marketing perspective. Get a step-by-step guide on what trends you should be looking for, what features to build, and common mistakes to avoid. Stan is VP of Product at AppMagic with over 10 years of experience in the IT industry and a special love for games and education. App Audits: https://apps.apple.com/in/app/kivi-vpn-fast-secure-proxy/id1613664487 https://play.google.com/store/apps/details?id=com.Husar901.DwarvesAdventure&hl=en&gl=US SPONSORS Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

14 Nov 20221h 1min

The Mobile Growth Stack is a framework that helps marketers, founders and growth practitioners develop and evolve a strategy for growing the user base of a mobile product or product portfolio. The stack can be applied at any stage during a product’s lifecycle and to many different business and financing models, although some layers and elements of the stack will be more relevant at different stages of the business. Andy Carvel is the Partner at Phiture. Learn more: https://phiture.com/mobilegrowthstack/ https://twitter.com/andy_carvell App Audits: https://apps.apple.com/us/app/point-acupressure/id1528501360 https://play.google.com/store/apps/details?id=com.bluethread.bluethread SPONSORS Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************

7 Nov 20221h 11min