Product - Platform - Service - What Is The Difference?

Product - Platform - Service - What Is The Difference?

Product - Platform - Service - What Is The Difference?

Product: an item, physical, virtual, digital, or hybrid that is produced; OR

  • a service offered for sale to serve a customer’s need or want; OR
  • a metaphorical vehicle. A vehicle that continually runs like a digital product for delivering value, where external customers and end users know what is produced or served when we mentioned it and people are expected to pay for it somehow, maybe with their money, data or some other consideration.

A product can be built upon the building blocks of platforms, systems, subsystems, or components.

Examples of products include a chair, a cake that I eat or maybe use of any learning service.


an item, physical, virtual, digital, or hybrid that is produced; OR

  • service; OR
  • metaphorical vehicle. This continually runs but rather than being recognized by external customers and end users, it underpins and enables value. However, it does not in and of itself deliver value.

It’s usually, but not always unrecognized by external customers and end users.

Salesforce would be recognized but it’s usually not recognized as an internal backend system. It’s often mistakenly labeled a product.

Examples of a platform include an enterprise resource planning system, a customer relationship management system, an e-learning system within the company and a podcast hosting redistribution system.

A platform can also be built upon the building blocks of systems, subsystems or components.


Service: I do some work; OR

  • Assistance or advice given to some customers; OR
  • Rental of a product, platform, system, subsystem, component or experience; OR
  • Labor originated value.

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