Ariana Grande's Triumphant Return: Eternal Sunshine Tour, VMAs Win, and Empire Expansion

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Ariana Grande has commanded headlines over the past few days, fueled by her triumphant return to the live stage, major awards wins, and formidable business moves. The top headline is her explosive comeback tour, with Pollstar revealing that demand for her Eternal Sunshine Tour has been so intense that Grande added an extra night in every North American city, bringing the tour to 36 dates and making it her first time on stage in six years. She shared the updated schedule with fans on her Instagram stories, igniting a social media frenzy as fans flooded Ticketmaster queues and posted about the scramble for seats. The tour kicks off next June in Oakland and wraps up with an epic five-night run at the O2 in London, supporting her Grammy-nominated album Eternal Sunshine, and marks a return that underscores her enduring magnetic pull in pop culture, as covered by both Pollstar and ABC News.

Musically, Grande soared even higher by winning Video of the Year at the 2025 MTV Video Music Awards for "Brighter Days Ahead," a moment commemorated with an elegant and emotional acceptance speech focused more on artistry than personal drama. According to Elle, she then skipped the after-parties, instead posting an Instagram Story the next morning that showed she was hard at work, emphasizing her intense focus on her upcoming film project Focker In-Law and the forthcoming tour. Four show-stopping VMAs outfits designed by Fendi, Tamara Ralph, Steve O Smith, and Givenchy cemented her status as a red carpet trendsetter, a fact celebrated across social and style media.

On the personal front, Grande’s relationship with Ethan Slater drew speculation after she attended the VMAs solo and omitted any mention of him in her speech, but Elle confirmed via sources that the couple is still happily together—they simply prioritize privacy and want the spotlight on their careers rather than their romance.

In business, Ari’s empire keeps expanding. Bitrue and Informal Nest both estimate her net worth between $230–250 million for 2025, citing colossal returns from touring, album royalties, her massively successful R.E.M. Beauty line, and her billion-dollar fragrance collection. While there’s online chatter about potential crypto investments, these remain unconfirmed rumors and should be treated as speculative.

Fans continue fanning the flames on social media, with digital queues in the hundreds of thousands for pre-sale tour tickets, and her Instagram regularly lighting up with snippets from studio, stage, and set, highlighting her current era as both a global superstar and savvy businesswoman.

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