002. What If You’re Bored Of Your Own Brand?
The Freak Show20 Jan 2025

002. What If You’re Bored Of Your Own Brand?

We’re diving into a feeling most of us know too well: boredom with our own brand. You know the late-night Canva binges, the urge to change everything, or the itch to start from scratch? Yeah, we’ve all been there. But before you throw out your entire brand kit, let’s talk about what boredom really means — and why it’s not the same as actually needing a rebrand.


I’m sharing my tips to overcome creative ruts without burning everything down, plus how to know if it’s truly time for a rebrand or just a little refresh.


SPOTLIGHT MOMENTS

✦ The difference between boredom and brand misalignment

✦ Why shiny object syndrome won’t fix a creative rut

✦ How consistency can be the key to standing out

✦ Questions to help you pinpoint the real problem


TAKE THE STAGE

I want to leave you with three thoughts today:

1. Boring doesn't mean broken.

2. Consistency doesn't have to be boring.

3. It's not necessarily about starting over. It's about refining what's already working.


——

Mentioned in this episode:

⁠BEHIND THE CURTAIN⁠: Close the gap between your big top personality and your business vision.

⁠THE EXTRAVAGANZA⁠: Create your industry-leading first impression.

⁠THE COLOUR CIRCLE⁠: A free monthly event where bold and daring service providers get to network with freaks like them, create community, and find how to own their weird.


Follow & Connect with Eva:

⁠Instagram⁠

⁠Website⁠

✦ Get my ⁠Uncaged⁠ emails

This episode was co-produced with ⁠Adrienne Cruz.⁠


——

TIMESTAMPS

00:00 Welcome to The Freak Show

00:39 Blue Monday and the Branding Blues

03:48 The Canva Rabbit Hole and Shiny Object Syndrome

05:35 Consistency vs. Reinvention

07:51 Is It Boredom or Time for a Rebrand?

11:33 Questions to Pinpoint Your Brand Misalignment

16:01 When a Rebrand IS the Right Move

17:18 Closing Thoughts and Next Steps

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(57)

056. Building an Ordinary Business When You're Tired Of The Scale Talk, with Jessica Freeman

056. Building an Ordinary Business When You're Tired Of The Scale Talk, with Jessica Freeman

Throughout my design career, I've been told what a successful business is supposed to look like: a fancy studio, a full team, a packed speaking schedule, and a founder who's basically a full-time mana...

28 Juli 1h

055. You’ve Just Booked Your Rebrand… Now What?

055. You’ve Just Booked Your Rebrand… Now What?

This Sunday marks my seventh brandversary, so what better way to celebrate seven years in business than by giving you an exclusive, behind-the-scenes look on my signature service, the Extravaganza?It'...

21 Juli 27min

054. How You’re Gonna Build A Personal Brand By Summer

054. How You’re Gonna Build A Personal Brand By Summer

I think we've become a little too obsessed with blank slates, starting the year strong, mid-year resets, ending the year with a bang… you know the drill!The truth is, that “new year, new me” energy fr...

7 Juli 16min

053. The Permission Slip You've Been Waiting For To Finally Rebrand

053. The Permission Slip You've Been Waiting For To Finally Rebrand

You've made the Pinterest boards, had all the conversations with your business besties, stalked every rebrand in your industry, and you still haven't pulled the trigger. Because it never feels like qu...

16 Juni 9min

052. Stop Trying To Please Your Ideal Client

052. Stop Trying To Please Your Ideal Client

Somewhere along the line, we all created an Ideal Client Avatar: defining the age, income, Saturday morning routine, what keeps them up at night... the whole shebang.And yes, knowing who you're talkin...

9 Juni 17min

051. How To Create Content That Looks Good Without a Full Production, with Olivia Bossert

051. How To Create Content That Looks Good Without a Full Production, with Olivia Bossert

Getting in front of a camera is scary AF, and I'm saying that as someone who remembers the first time I talked on Instagram Stories, legitimately terrified that my college friends and family would see...

26 Maj 1h 1min

050. Listen To This If You Keep Changing Your Branding Every Few Months

050. Listen To This If You Keep Changing Your Branding Every Few Months

Episode 50, Troupe... FIFTY!! 🎉We hit 1,000+ downloads, listeners in over 40 countries, and somehow, this little passion project became the marketing platform I've been most consistent with? So befor...

19 Maj 19min

049. Cooking Up Controversy: Branding Hot Takes, with Aiza Cheung (Part 2)

049. Cooking Up Controversy: Branding Hot Takes, with Aiza Cheung (Part 2)

Two brand designers discussing design hot takes? That’s what I call a front-row-worthy show!Aiza, from Studio Coya, & I got together to discuss 6 different opinions we see clowning around the online b...

28 Apr 47min

Populärt inom Business & ekonomi

framgangspodden
varvet
rss-jossan-nina
rss-borsens-finest
svd-tech-brief
24fragor
avanzapodden
uppgang-och-fall
badfluence
rss-inga-dumma-fragor-om-pengar
lastbilspodden
fill-or-kill
rss-dagen-med-di
rss-kort-lang-analyspodden-fran-di
rss-wallnor-pm
rikatillsammans-om-privatekonomi-rikedom-i-livet
bilar-med-sladd
tabberaset
borsmorgon
kapitalet-en-podd-om-ekonomi