$30B Founder: How To Rank #1 In ChatGPT
My First Million15 Sep 2025

$30B Founder: How To Rank #1 In ChatGPT

Want to rank #1 in ChatGPT? Get the Prompt Library: https://clickhubspot.com/dpm Get HubSpot's new Loop playbook here: https://clickhubspot.com/cd63b7 Episode 745: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Dharmesh Shah about the early days of SEO and how to jack the algorithm today to show up in ChatGPT responses. — Show Notes: (0:00) The origin of inbound (15:55) Algorithm jacking (22:43) Old Way: SEO (32:45) New Way: AEO (36:21) Step 1: Enable chatbot crawlers (37:55) Step 2: Restructure your content as Q&A (39:05) Step 3: White hat linking (43:44) Step 4: Structured product catalogues (44:27)Step 5: Human generated answered (46:57) How Dharmesh goes from 0 to 1 (52:26) How Dharmesh uses ChatGPT (59:30) The sport of business — Links: • Inbound - http://inbound.com/ • On Startups - https://www.onstartups.com/ • ClickFunnels - https://www.clickfunnels.com/ • Loop Marketing - https://www.hubspot.com/loop-marketing • ImageGen.ai - https://imagegen.ai/imagegen • DadJoke.ai - https://agent.ai/agent/dadjoke • Agent.ai - https://agent.ai/ — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

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ANNOUNCEMENT: A Special Series Drops Tomorrow

ANNOUNCEMENT: A Special Series Drops Tomorrow

We're excited to announce that tomorrow we are releasing a 3-part series from one of Sam's favorite history podcasts, How to Take Over the World. In this episode Sam (@theSamParr) and Shaan (@ShaanVP)...

17 Sep 202123min

#220 - 12 Startups That Can Make You a Millionaire (Sara's List)

#220 - 12 Startups That Can Make You a Millionaire (Sara's List)

In this episode Sam (@theSamParr) and Shaan (@ShaanVP) update "Sara's List". This was a list of companies Sam and his wife created 5 years ago when she was looking for a job. What was the criteria? Th...

17 Sep 202147min

#219 - How to Make Billions with a Niche DTC Clothing Line

#219 - How to Make Billions with a Niche DTC Clothing Line

In this episode Shaan (@ShaanVP) reveals the creation of the first My First Million NFT. Sam (@theSamParr) and Shaan also talk about Laird Hamilton's Superfood company, whether people should lie more,...

15 Sep 202159min

#218 - Why You Should Take a Think Week Like Bill Gates

#218 - Why You Should Take a Think Week Like Bill Gates

[Updated] In this episode Sam (@theSamParr) and Shaan (@ShaanVP) talk about what Shaan has learned over the last week by taking a Bill Gates-inspired week off to dive deep into crypto. They also talk ...

10 Sep 20211h 24min

#217 - Why Direct-to-Consumer Companies Are Awesome to Own

#217 - Why Direct-to-Consumer Companies Are Awesome to Own

In this episode Shaan (@ShaanVP) and Sam (@theSamParr) debate the merits of owning and operating a direct-to-consumer e-commerce business. Shaan breaks down some of the basic ins-and-outs you should l...

8 Sep 20211h 3min

#216 - Why Today Is the Day to Ask For a Raise

#216 - Why Today Is the Day to Ask For a Raise

In this episode Shaan (@ShaanVP) shares why you should ask for that raise and Sam (@theSamParr) pokes holes in the $75K happiness study. They also debate whether it is better to own the entirety of a ...

3 Sep 20211h 4min

#215 - What Venture Capital Will Look Like in the Future

#215 - What Venture Capital Will Look Like in the Future

In this episode Shaan (@ShaanVP) and Sam (@theSamParr) predict what venture capital will look like in the future. Shaan breaks down the different ways someone can win as a VC and also explains how SPA...

1 Sep 20211h 16min

SPECIAL: The Tools in the Solo Creator Toolbox

SPECIAL: The Tools in the Solo Creator Toolbox

This special episode is a crosspost from the Indie Hackers Podcast with Courtland Allen. Sam and Shaan were interviewed by Courtland a few months ago and they gave a behind-the-scenes look at how they...

31 Aug 20211h 12min

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