Thinking With Mitch Joel4 Aug 2013

SPOS #369 - Ryan Holiday Knows How To Manipulate The Media

Welcome to episode #369 of Six Pixels Of Separation - The Twist Image Podcast. There are certain people and brands who know how to manipulate the media. Not in a nefarious or evil way (those kinds exist as well). They manipulate the media to draw multiple layers of attention to their causes, products, brands and services. While young in age, Ryan Holiday seems to have a knack for driving attention to things like fashion brands and authors unlike any other. You could call him a PR professional, but his seminal book, Trust Me I'm Lying: Confessions Of A Media Manipulator, was not only a bestselling book, helped garner Holiday a ton of attention but nurtured his title as, Media Manipulator. He's worked with American Apparel, Tucker Max, James Altucher and many others. In this chat, Ryan talks about the difference between a publicity stunt (a moment in time) to creating something that makes people say, "do you remember when..." (something legendary). Think you're really marketing? Listen to this. Enjoy the conversation...

Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #369 - Host: Mitch Joel.

Running time: 43:26.
Please send in questions, comments, suggestions - mitch@twistimage.com.
Hello from Beautiful Montreal.
Subscribe over at iTunes.
Please visit and leave comments on the Blog - Six Pixels of Separation.
Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
or you can connect on LinkedIn.
...or on twitter.
Six Pixels of Separation the book is now available.
CTRL ALT Delete is now available too!
In conversation with Ryan Holiday.
Trust Me I'm Lying.
Follow Ryan on Twitter.
This week's music: David Usher 'St. Lawrence River'.
Get David's song for free here: Artists For Amnesty.

Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #369 - Host: Mitch Joel.

Tags: advertising podcast american apparel blog blogging brand business book business podcast david usher digital marketing facebook itunes james altucher marketing podcast media manipulator podcast podcasting ryan holiday trust me I'm lying tucker max twitter

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(1050)

Human Agency With Marcus Fontoura - TWMJ #1038

Welcome to episode #1038 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when technology feels simultaneously more powerful and more opaque than ever, Marcus Fontoura is mak...

31 Maj 47min

The Value Of Uncertainty With Simone Stolzoff - TWMJ #1037

Welcome to episode #1037 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a moment when certainty has become both a cultural obsession and a commercial product, Simone Stolzoff is a...

24 Maj 57min

Unlocking The Best In People With Ashley Herd - TWMJ #1036

Welcome to episode #1036 of Thinking With Mitch Joel (formerly Six Pixels of Separation). Ashley Herd did not set out to become a management expert. Trained as an employment lawyer and later serving i...

17 Maj 1h

Modern Marketing With MichaelAaron Flicker - TWMJ #1035

Welcome to episode #1035 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when marketers have more data, more technology and more precision than ever before… consumer trust, ...

10 Maj 1h

The Business Of Culture And Art With Douglas Woodham - TWMJ #1034

Welcome to episode #1034 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when the lines between culture, commerce and identity feel increasingly blurred, few people understa...

3 Maj 1h 4min

Revolutionizing Humanity And Tech With Pablos Holman - TWMJ #1033

Welcome to episode #1033 of Thinking With Mitch Joel (formerly Six Pixels of Separation). We spent the last twenty-five years calling software "technology," which was convenient, profitable and just a...

26 Apr 1h 4min

Unlocking Creativity And Productivity With Natalie Nixon - TWMJ #1032

Welcome to episode #1032 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when productivity is still measured in speed, output and constant motion, few voices are pushing for...

19 Apr 1h 2min

New Business Transformations With Joseph Pine - TWMJ #1031

Welcome to episode #1031 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when businesses are still trying to wrap their heads around "customer experience," few thinkers have...

12 Apr 58min